Max Mara to open at Calgary’s Chinook Centre

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Luxury Italian womenswear brand Max Mara will be the latest upscale store to open at Calgary’s Chinook Centre. The franchised store will be owned and operated by Vancouver-based Vestis Fashion Group, and it will open in October of 2015. Vestis will also open Max Mara’s lower-priced line, Weekend by Max Mara, at Chinook Centre in May. 

For those unfamiliar, Max Mara is a luxury Italian fashion house established in 1951. It is known for its womenswear as well as accessories and shoes, and has stores around the world. Max Mara also retails other fashion lines including Weekend by Max Mara, which will open in May at Chinook Centre, as well. Vestis owns all Max Mara and Weekend Max Mara stores in western Canada. 

Max Mara will be located in a 1,600 square foot retail space between Burberry and Browns Shoes on the mall’s ground level. It will replace current retailer Miss Sixty/Energie. Click the floor plan below to see a close-up lease plan of the new Max Mara space. 

Image: Max Mara at CF Chinook Centre

Nordstrom is scheduled to open its first Canadian store location at Chinook Centre on September 19th, 2014. It is expected that more similarly-upscale retailers will join Max Mara as Nordstrom will pull more high-income shoppers to Chinook Centre. 

Max Mara source: Catherine Guadagnuolo, founder and owner of Vestis Fashion Group. And thank you Trevor Hanlan for first notifying us of Weekend by Max Mara at Chinook (prompting us to contact Ms. Guadagnuolo, who revealed that both Max Mara and Weekend stores will open at Chinook)

[Chinook Centre website]

[Max Mara website]

Craig Patterson
Craig Patterson
Located in Toronto, Craig is the Publisher & CEO of Retail Insider Media Ltd. He is also a retail analyst and consultant, Advisor at the University of Alberta School Centre for Cities and Communities in Edmonton, former lawyer and a public speaker. He has studied the Canadian retail landscape for over 25 years and he holds Bachelor of Commerce and Bachelor of Laws Degrees.

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