RONA Foundation raises $1 million for 7 non-profit organizations

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The RONA Foundation, which oversees the philanthropic activities of RONA inc., one of Canada’s leading home improvement retailers, will present a total of $1 million to seven non-profit organizations (NPOs) across Canada as part of its 2026 Build from the Heart campaign. 

Catherine Laporte
Catherine Laporte

The goal of this campaign is to support NPOs with a construction or major renovation project aiming to revitalize a living environment or facilitate access to housing for victims of domestic violence and their children, low-income families and people with disabilities or mental health issues, said the Foundation. 

“I am extremely proud of how involved everyone was in our campaign again this year, whether it was our teams, our clientele or our vendor partners. The results we generated are a testament to our amazing collective engagement and real desire to make a difference in our communities. This initiative reflects our values and our commitment to truly contribute to causes that matter, especially in today’s economic context,” said Catherine Laporte, President of the RONA Foundation’s Board of Directors and Chief Digital and Marketing Officer, RONA inc. 

“We are achieving great things together, as this campaign shows. I would like to thank each and every person who contributed for their incredible generosity and support. Thanks to you, we can offer hope to vulnerable Canadians.”

The amounts that will be presented to these organizations were raised through various initiatives, such as: 

  • A fundraising campaign that was held from April 18 to May 31, 2026, in all RONA+ and RONA corporate stores, at the Boucherville distribution centre, and online at www.rona.ca.
  • A partnership with appliance suppliers (Samsung, GE, Bosch, Electrolux, Whirlpool and Midea), who contributed $5 for each major appliance sold in stores and online between April 18 and May 29, 2026.
  • The annual RONA Foundation Golf Day, which was held at Club de Golf de la Vallée du Richelieu on July 6, 2026, with numerous RONA vendors.
  • Self-checkout donations made at RONA+ and RONA corporate stores.


Supported organizations were chosen following a call for applications earlier this year and a thorough review of submitted projects by a selection committee.  

Province Name of supported organization Amount presented 
Alberta YWCA Banff $100,000
British Columbia Habitat for Humanity Victoria $150,000
Manitoba Ka Ni Kanichihk (Velma’s House) $50,000
Maritimes Youth Impact Jeunesse $50,000
Ontario Charity House Windsor (Brentwood Recovery Home) $300,000
Québec Bureau de consultation jeunesse $300,000
Saskatchewan SOFIA House $50,000

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Mario Toneguzzi
Mario Toneguzzi
Mario Toneguzzi, based in Calgary, has more than 40 years experience as a daily newspaper writer, columnist, and editor. He worked for 35 years at the Calgary Herald covering sports, crime, politics, health, faith, city and breaking news, and business. He is the Co-Editor-in-Chief with Retail Insider in addition to working as a freelance writer and consultant in communications and media relations/training. Mario was named as a RETHINK Retail Top Retail Expert in 2024.

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