An industry expert explains how in today’s retail landscape, brands and retailers must create experiences, integrate technology, and build an ecosystem that’s flexible and responsive to each consumer’s unique path to purchase.
The well-known Canadian retailer, who was recently promoted to Officer of the Order of Canada, discusses Indigo’s transformation over the past two years and how experiences will be paramount to future retail success.
The popular American ‘sleep brand’, known for its memory foam mattresses, has partnered with the Canadian retailer to host Casper in 30 Indigo locations.
We’re predicting that this year will be one of highs and lows — Sears Canada will shutter, Nordstrom Rack will enter Canada, marijuana will be legalized, and plenty of other developments.
