Inside Jo Malone’s New Store at CF Toronto Eaton Centre

Retail industry news delivered directly to you. Subscribe to Retail-Insider.

UK-based luxury fragrance brand Jo Malone has opened a new standalone store at CF Toronto Eaton Centre. It’s one of four now open in Canada.

The 860-square-foot CF Toronto Eaton Centre store is located on the third level of the shopping centre, next to Club Monaco and across from the recently announced Moose Knuckles store.

Retail Insider reported on the Canadian expansion of the brand, which saw three new locations initially announced followed by a fourth. In addition to CF Toronto Eaton, Jo Malone has opened in Toronto’s Yorkdale Shopping Centre as well as at CF Pacific Centre in Vancouver earlier in the summer. These spaces were formerly occupied by UK-based Links of London, a luxury brand that shut its global operations in 2020 due to financial struggles. Retail Insider subsequently reported that Jo Malone was opening at CF Richmond Centre near Vancouver and that location recently opened as well.

The Canadian expansion for Jo Malone was negotiated by Jane Baldwin, Senior Vice President at Lennard Commercial Realty on behalf of Jo Malone. Ms. Baldwin represents Estée Lauder brands in Canada as real estate representative. Cadillac Fairview is the landlord for CF Toronto Eaton Centre.

CF Toronto Eaton Centre Jo Malone In-Store Images

Jo Malone Exterior at CF Toronto Eaton Centre – Photo by Dustin Fuhs
Jo Malone Interior at CF Toronto Eaton Centre – Photo by Dustin Fuhs
Jo Malone Toronto Exclusive Packaging at CF Toronto Eaton Centre – Photo by Dustin Fuhs
Jo Malone at CF Toronto Eaton Centre – Photo by Dustin Fuhs

The store features the Engraving & Momogramming service. Guests are able to customize a Jo Malone London scent. Choosing from two elegant fonts, then engrave your Cologne or Candle with a personal message, a special date or their initials.

Jo Malone at CF Toronto Eaton Centre – Photo by Dustin Fuhs
Jo Malone at CF Toronto Eaton Centre – Photo by Dustin Fuhs
Jo Malone at CF Toronto Eaton Centre – Photo by Dustin Fuhs
Jo Malone Engraving Machine at CF Toronto Eaton Centre – Photo by Dustin Fuhs
Jo Malone at CF Toronto Eaton Centre – Photo by Dustin Fuhs
Jo Malone Gift Cards at CF Toronto Eaton Centre – Photo by Dustin Fuhs
Jo Malone at CF Toronto Eaton Centre – Photo by Dustin Fuhs
Jo Malone at CF Toronto Eaton Centre – Photo by Dustin Fuhs
Jo Malone at CF Toronto Eaton Centre – Photo by Dustin Fuhs
Jo Malone at CF Toronto Eaton Centre – Photo by Dustin Fuhs
Jo Malone at CF Toronto Eaton Centre – Photo by Dustin Fuhs
Jo Malone at CF Toronto Eaton Centre – Photo by Dustin Fuhs
Jo Malone at CF Toronto Eaton Centre – Photo by Dustin Fuhs

Article Author

Dustin Fuhs
Dustin Fuhs
Dustin Fuhs is the Editor-in-Chief of Retail Insider, Canada's most read retail trade publication. He has over 20 years experience in the retail, marketing, entertainment and hospitality industries. He has worked with Retail Insider since October 2020 in a number of roles, including associate publisher of the Retail Insider magazine. Dustin was named as Editor-in-Chief of Retail Insider in 2022. Dustin was named as a RETHINK Retail Top Retail Expert in 2024.

More From The Author

First Look: Mandy’s Gourmet Salads Opens at The Well in Downtown...

The Montreal-based foodservice concept has opened a beautiful location in downtown Toronto, and plans to open more locations as it eyes Vancouver and other markets.

Lids to Re-Open at Union Station in Downtown Toronto After More...

The brand exited Union Station in the earlier 2010s for an overhaul, and it now returns along with various other new retail tenants.

RECENT RETAIL INSIDER VIDEOS

LEAVE A REPLY

Please enter your comment!
Please enter your name here

- Advertisement -

Latest Stories

No posts to display

Follow us

4,265FansLike
6,734FollowersFollow
10,754FollowersFollow

all-time Popular