Vancouver-based technical apparel and equipment brand and retailer Arc’teryx has continued its Canadian expansion with the 14th location in the market with a new store at CF Carrefour Laval near Montreal.
The 2,028 square foot store is the third location in Quebec for the brand which operates a network of direct-to-consumer stores as well as wholesale operations.
“As we continue our expansion in Quebec, Arc’teryx Laval is our third location in Montreal,” shared Megan Cheesbrough, VP Canada & Global Guest Services at Arc’teryx. “The Rue Sainte-Catherine store was of the earliest locations we opened when starting our vertical journey over 10 years ago. Since opening on Rue Sainte-Catherine, we saw continued success and a dedicated community following, which was our motivation to build the Beta lounge instore equipped with a bouldering wall.”
“The community growth encouraged us to open a smaller neighbourhood store in Westmount offering a selection of our most iconic products in early fall of 2021. Our latest store in Laval is home to a growing jacket destination where guests can select from a large selection of weatherproof products to compliment various activities and requirements.”
“The store also has a deep connection to the community and is working on a selection of events that introduces guests to various activities including ski & split board touring, hiking and local runs. The Laval store is our first mall location in Montreal and services the largest suburb of Montreal north of the island.”
As Arc’teryx expands into new markets, the strategy will evolve based on the location.
“The community has responded so well since we opened the doors at the Laval location the week of Black Friday. Every time we open a store, we get clarity on what our community requires in terms of product, experiences, and education. We will continue to open stores taking consumer insights, in depth community reviews and looking at how/where guests are using product to inform what size store and where we open.”
Arc’teryx products are distributed through more than 2,400 retail locations worldwide and includes 115 branded stores in the chain.
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