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Pinterest Emerges as an Essential Social Media Platform for Retailers and Brands in Canada, Say Experts [Feature]

Shelby Hautala -
The highly visual Pinterest platform is creating exposure for businesses while driving awareness and traffic at a time when the online world is highly crowded.
Main Archive

Pinterest Releases Report on Top Trends for Platform with Retail Spin [Interview]

Mario Toneguzzi -
Fashion will be a key category among others for the highly visual platform that recently got into the retail game in terms of capabilities.
Main Archive

Shoppable ‘Pinterest TV’ Launches in Canada this Week [Interview]

Mario Toneguzzi -
The interactive livestream saw success with a US launch last year, prompting Pinterest to test the platform in Canada ahead of the holidays.
Main Archive

Retailers in Canada Utilizing Pinterest to Reach Consumer Base: Interview

Mario Toneguzzi -
IKEA and Indigo are among the retailers focusing on the visual platform that has over 11 million monthly active users in Canada.
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The Bay Continues Innovating as it Partners with Pinterest to Create Digital Lookbook

Dustin Fuhs -
Iconic retailer to collaborate with social media innovator in strategic partnership.
Main Archive

Nordstrom is the number one brand on Pinterest

Retail Insider -
With over 4.4 million followers, Nordstrom is the number one brand followed on Pinterest. With Nordstrom's imminent arrival into Canada (its first Canadian store opens in Calgary this September), Canadian retailers must recognize the importance of social media. For those unfamiliar, Pinterest is a...
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