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Hike in U.S. tariffs will harm small businesses in Canada

US President Donald Trump. Photo: Slate.com

The hike in U.S. tariffs to 35% will harm small businesses on both sides of the border and the fentanyl rationale is even more ridiculous than the decision itself, says the Canadian Federation of Independent Business (CFIB).

“While it is good news that most Canadian exports will remain tariff free due to the CUSMA/USMCA exemption, the uncertainty alone will continue to take a toll on Canada’s small businesses,” said Dan Kelly, President of the CFIB.

Dan Kelly

“CFIB supports the view that no deal is better than a bad deal, but the lack of resolution means small firms will not be able to plan for the future or continue to put off difficult choices. Many businesses have been holding off layoffs or downsizing, hoping for a deal to be reached. Without immediate support, many small businesses will be forced to scale back operations.

“CFIB is calling on government to release the billions that have been collected by Canada’s retaliatory tariffs, as promised by the Prime Minister during the election campaign. We’ve suggested several options to do so, including setting the small business tax rate temporarily at zero or a tariff rebate designed on earlier models.

“The worst outcome for Canada is a bad deal. But the second worst outcome is ongoing uncertainty over Canada-U.S. trade. This is what small business owners now face.”

Mark Carney
Mark Carney

In a statement released Friday, Canadian Prime Minister Mark Carney said: “President Trump has announced that the United States will increase its tariffs to 35% on those Canadian exports that are not covered under the Canada-United States-Mexico Agreement, or CUSMA. While the Canadian government is disappointed by this action, we remain committed to CUSMA, which is the world’s second-largest free trade agreement by trading volume.

“The U.S. application of CUSMA means that the U.S. average tariff rate on Canadian goods remains one of its lowest for all of its trading partners. Other sectors of our economy – including lumber, steel, aluminum, and automobiles – are, however, heavily impacted by U.S. duties and tariffs. For such sectors, the Canadian government will act to protect Canadian jobs, invest in our industrial competitiveness, buy Canadian, and diversify our export markets.

“The United States has justified its most recent trade action on the basis of the cross-border flow of fentanyl, despite the fact that Canada accounts for only 1% of U.S. fentanyl imports and has been working intensively to further reduce these volumes. Canada’s government is making historic investments in border security to arrest drug traffickers, take down transnational gangs, and end migrant smuggling. These include thousands of new law enforcement and border security officers, aerial surveillance, intelligence and security operations, and the strongest border legislation in our history. We will continue working with the United States to stop the scourge of fentanyl and save lives in both our countries.

“While we will continue to negotiate with the United States on our trading relationship, the Canadian government is laser focused on what we can control: building Canada strong. The federal government, provinces, and territories are working together to cut down trade barriers to build one Canadian economy. We are developing a series of major nation-building projects with provincial, territorial, and Indigenous partners. Together, these initiatives have the potential to catalyse over half a trillion dollars of new investments in Canada.

“Canadians will be our own best customer, creating more well-paying careers at home, as we strengthen and diversify our trading partnerships throughout the world. We can give ourselves more than any foreign government can ever take away by building with Canadian workers and by using Canadian resources to benefit all Canadians.”

Candace Laing
Candace Laing

Candace Laing, President and CEO, Canadian Chamber of Commerce said: “The White House fact sheet should be called a fact-less sheet when it comes to basing trade decisions about Canada on the fentanyl emergency. More fact-less tariff turbulence does not advance North American economic security. Businesses — in Canada and the U.S. — urgently need certainty.

“The Carney government is right to prioritize a strong, future-focused deal over a rushed one. A little more time now can deliver lasting benefits for an integrated North American economy — and that’s well worth the wait.

“In the meantime, we have CUSMA, which, at present, is still being honoured, leaving much of our cross-border trade tariff-free. However, not all Canadian businesses have this advantage and the jump to 35% tariffs on non-CUSMA compliant products places an additional load on them.”

In a LinkedIn post, Alberta Premier Danielle Smith said: “We are pleased to see that CUSMA compliant goods remain tariff free, including the vast majority of goods Alberta sells to the US such as all oil and gas and agricultural products.

“That said, it’s also disappointing to see tariffs on other Canadian goods increase to 35%. These tariffs hurt both Canadian and American businesses and workers, and they weaken one of the most important trade and security alliances in the world.

Danielle Smith
Danielle Smith

“In recent months, I’ve met with dozens of governors, senators, members of Congress, and allies of the current administration. I remain convinced that the path to a positive resolution with our U.S. partners lies in strong, consistent diplomacy and a commitment to working in good faith toward shared priorities.

“One thing is abundantly clear: Canada must become economically stronger. The federal government must immediately repeal the Trudeau-era laws that restrict resource development and are holding our economy back, and diversify and grow our export markets. This new Liberal government has yet to do so, and it is costing Canada tens of millions in lost economic activity every single day.

“I urge the federal government to continue negotiating to resolve these tariff issues and restore a free and fair trade agreement with the United States, while diversifying and strengthening the Canadian economy by unleashing our world class natural resource sector.”

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Läderach expands with Cadillac Fairview shopping centres and Bloor Street chocolateries

Photo: Läderach
Photo: Läderach

Swiss premium chocolatier, Läderach, is set to continue its expansion across North America with the opening of three new stores Canada.

In August, Läderach will open a location at CF Sherway Gardens in West Toronto and its first British Columbia store at CF Richmond Centre. Later this year, the company’s first street store location in Canada will open on at 110 Bloor Street West.

These openings follow a string of successful launches across North America, including the flagship store on 5th Avenue in New York City and the recent debut of our first Caribbean location in San Juan, Puerto Rico. Each reinforcing Läderach’s position as a leader in premium, fresh chocolate, said the company.

“Building on the momentum from its store openings in Plaza Las Americas earlier this year, Läderach is now gearing up for further growth. The new Richmond Centre location will be the company’s first location in British Columbia, reinforcing its commitment to making its fresh, artisan Swiss chocolate more accessible to chocolate lovers across the country,” it said.

Warren Dunkelberger
Warren Dunkelberger


“We are delighted to expand our presence of premium Swiss chocolate in Canada in these iconic
shopping destinations,” said Warren Dunkelberger, President of Läderach North America. “These
new stores reflect our growing customer base and our confidence in the North American market.With 10 additional locations planned in the coming year, we remain focused on bringing handcrafted chocolate experiences to even more communities.”

Läderach’s said its handcrafted chocolates are known for their uncompromising quality, using the finest ingredients sourced directly from Swiss suppliers and a dedication to freshness. Signature products, including its iconic FrischSchoggi (fresh chocolate), pralines, and truffles, have established the brand as a favorite for chocolate connoisseurs worldwide.

“All three chocolateries will showcase Läderach’s full assortment of handcrafted chocolates within a refined, immersive retail setting. At the heart of the experience is the signature FrischSchoggi™ counter. Featuring artisanal slabs of fresh chocolate, from which customers may select their favorite combinations as our chocolatiers expertly break off pieces to be purchased by weight,” said the company.

“Additional offerings include single-origin tablet bars, chocolate popcorn, seasonal assortments, and a rotation of exclusive new creations. All crafted in Switzerland to the highest standards of quality and freshness.

Photo: Läderach
Photo: Läderach

“With a growing North America customer base and a global reputation for excellence, Läderach is poised for further growth in the market, with the new stores another milestone in Läderach’s mission to deliver high-quality, fresh Swiss chocolate and bring joy to everyday moments in life. Operating since 1962 and with the reigning World Chocolate Master at its helm, Läderach is the largest chocolate retailer in Switzerland with 200 chocolatiers across 21 countries worldwide and online. Renowned for creating some of the freshest, high quality artisanal chocolates in the world.

Läderach said its responsibly sourced chocolate comes directly from Switzerland and is made bean-to-bar in-house, finished by hand, and brought directly to its stores worldwide.

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Photo: Läderach
Photo: Läderach
Photo: Läderach
Photo: Läderach

Cascadia Collection Opens at YVR with 1st Airport Listening Room

Cascadia Collection by WHSmith North America at Vancouver International Airport (YVR). Image supplied

WHSmith North America has launched its latest retail concept, Cascadia Collection, at Vancouver International Airport (YVR). The concept store, located inside the A/B domestic gates where WestJet operates, brings together travel convenience and premium experiences with a distinctly local touch.

The opening reinforces WHSmith North America’s strategy of creating immersive retail environments in high-traffic locations. With this new concept, the company introduces not only a marketplace-style approach but also an innovative experiential feature designed to elevate the shopping experience.

Designed as a curated marketplace, Cascadia Collection offers travelers a one-stop shopping destination that reflects the spirit of British Columbia. Guests entering the store are welcomed by an interior inspired by the region’s lush natural landscapes, featuring warm tones and green accents that evoke the coastal forests surrounding Vancouver.

Grand opening of the Cascadia Collection by WHSmith North America at Vancouver International Airport (YVR). Image supplied

The assortment includes travel essentials such as snacks, health and beauty products, and technology accessories, alongside a selection of souvenirs and locally sourced goods. For travelers seeking something more indulgent, Cascadia Collection features premium apparel, sunglasses, scarves, and jewelry. A standout offering is its curated collection of re-loved luxury bags from heritage brands including Louis Vuitton, Chanel, Dior, and Gucci, catering to the growing demand for sustainable luxury.

Huw Crwys-Williams, CEO of WHSmith North America, described the concept as an authentic expression of the city. “Cascadia Collection is our love letter to Vancouver,” he said. “We are excited to highlight the local businesses that make the city and region so great. The opening of our new concept not only marks an important milestone within the company but also introduces a historic feature with the first-of-its-kind Listening Room. We are incredibly thankful for the support of our partners at YVR and look forward to welcoming travelers into our marketplace.”

Cascadia Collection by WHSmith North America at Vancouver International Airport (YVR). Image supplied

First-of-its-Kind Listening Room in a North American Airport

One of Cascadia Collection’s most distinctive features is its dedicated Listening Room, an industry-first for North American airports. The experiential space is designed for travelers to test premium headphones and audio products before purchase, transforming a simple retail interaction into an engaging experience.

This addition underscores what WHSmith says is its commitment to enhancing the traveler journey by blending convenience with discovery. The Listening Room also aligns with the rising importance of experience-driven retail, particularly in airport environments where travelers seek engaging ways to pass time during layovers.

Listening Room in Cascadia Collection by WHSmith North America at Vancouver International Airport (YVR). Image supplied

YVR’s Focus on Local Identity and Elevated Shopping

Vancouver International Airport has long prioritized creating an environment that reflects British Columbia’s culture and values. Tamara Vrooman, President and CEO of YVR, said the new concept strengthens this commitment. “The new Cascadia Collection brings together a strong sense of place with a wide variety of unique offerings—from memorable B.C. products to luxury resale—in one retail concept. We’re proud to work with WHSmith and continue to elevate the shopping experience at YVR.”

As Canada’s second-busiest airport, YVR welcomed 26.2 million passengers in 2024 and is consistently recognized for service excellence, earning SkyTrax’s Best Airport in North America award multiple times. Retail plays a crucial role in this success. YVR features an extensive mix of global luxury brands, Canadian retailers, and locally themed concepts. Each retail partner is carefully selected to reflect the airport’s mission of providing travelers with a distinctive experience while supporting the regional economy.

Every purchase at YVR contributes to the airport’s not-for-profit model, with profits reinvested into infrastructure, sustainability programs, and community initiatives. Retail revenues also generate significant economic impact, supporting thousands of jobs and funding future improvements.

Cascadia Collection by WHSmith North America at Vancouver International Airport (YVR). Image supplied

WHSmith’s Strategic Expansion in North America

The launch of Cascadia Collection is part of WHSmith North America’s broader growth strategy in the airport retail sector. The company operates more than 340 stores across North America under various banners, including travel convenience formats, technology retailer InMotion, and specialty concepts developed through its Marshall Retail Group division.

WHSmith’s roots date back to 1792 in the United Kingdom, where it pioneered innovations such as newsstands at railway stations. After entering Canada in the mid-20th century, the company eventually exited the market before re-establishing a presence through acquisitions in recent years. In 2018, WHSmith acquired InMotion, North America’s largest airport-based electronics retailer, followed by Marshall Retail Group in 2019. These acquisitions positioned WHSmith as a dominant force in airport and resort retailing, particularly in the United States and Canada.

North America remains WHSmith’s largest international growth opportunity, representing over half of the company’s global store footprint outside the United Kingdom. Its North American division, headquartered in Las Vegas, continues to invest in new concepts designed to meet evolving traveler expectations.

Cascadia Collection by WHSmith North America at Vancouver International Airport (YVR). Image supplied

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Canadian Retail News From Around The Web For August 1, 2025

Canadian Retail News From Around The Web

News at a Glance

Retail Insider is streamlining its Canadian retail news from around the web to include a handful of top news stories that can be viewed quickly during the day. Here are the top stories from the past 48 hours.

Best Buy Canada’s new president maps growth reboot from Vancouver HQ (BIV)

Hudson’s Bay gets permission to sell leases, extend creditor protection (The Canadian Press)

Canada Goose’s retail push, designer tie-up power sales as costs surge (Reuters)

‘I won’t back down’: How and why Canadians are boycotting the U.S. (CBC)

Trump increases tariff on Canada to 35%, White House says (Reuters)

Golf Town brings best-in-class retail experience to the Rogers Charity Classic – offering exclusive gear and pro-level shopping to spectators (Press release)

Doug Ford reiterates call to ‘buy Canadian’ and criticizes Campbell’s Soup for misleading labelling (Durham Radio)

CLOSURE: Here are the 41 Beer Stores closing in August and September in Ontario (InSauga)

Stalls, stories and small businesses: How farmers’ markets are boosting local economies in B.C. (BC Business)

Parker: BMO building on 17th Avenue S.W. to be new home to Lululemon (Calgary Herald)

Shein opens three-story pop-up in Montreal (Fashion Network)

‘We’re getting everything ready’: How the Army and Navy building is preparing to re-open (CTV Edmonton)

The Salvation Army Thrift Store Opens Its Second Location in Langley (Newswire)

Toronto corner store that almost closed over anonymous complaint is in limbo again (BlogTO)

Hudson’s Bay fires back at lender seeking termination of Ruby Liu deal: court docs (CBC)

‘Keep your money in Canada’: Duty-free shop owner urges travellers to buy local (CTV)

Trump tariffs live updates: Canada struck with 35% tariffs, Trump floats higher blanket rates (Yahoo)

Aritzia Q1 revenue climbs 33% (Fashion Network)

Edmonton City Centre Mall ordered into receivership (MSN)

Loblaw opens 4 discount stores across 3 provinces (Fresh Plaza)

CHARLEBOIS: Everyone’s suddenly a supply management expert but few understand it (Yahoo)

New Maxi store opens in downtown Montreal (Grocery Business)

‘Not an easy decision’: The Beer Store is closing 10 more stores in Ontario, including 5 in the GTA (CP24)

ARI opens new Spectrum boutique at Québec City Jean Lesage International Airport (Global Travel Retail)

Toronto BIA warns business owners of ‘point of sale’ scam after thousands of dollars in thefts (CBC)

B.C.’s Meiga Supermarket to close its doors this summer (Canadian Grocer)

‘It’s getting out of hand!’ Jewellery store owners speak out after a rash of recent break-ins (CityNews Toronto)

Roadwork is costing Montague businesses some customers, store owners say (CBC)

Newmarket Costco set to open in August (Grocery Business)

Canadian Holiday 2025 Retail Outlook: Deals, AI, and Value-Driven Shoppers

Holiday shopping in Canada. Image: savvymom.ca

Canadian consumers are heading into the 2025 holiday season with tighter budgets, high expectations for deals, and growing reliance on artificial intelligence for personalized shopping experiences. According to Salesforce insights, Cyber Week will be the pivotal period for retailers to capture attention, while loyalty programs and targeted discounts will play critical roles in driving sales.

Retail Insider spoke with Caila Schwartz, Director of Consumer Strategy & Insights at Salesforce, to explore how Canadian shoppers are planning for the holiday season, what categories are likely to shine, and how AI is changing the way people discover and purchase products.

Caila Schwartz
Caila Schwartz

The global consumer has faced economic challenges in recent years, but Canadian shoppers appear more cautious than their international counterparts. “The Canadian consumer does not feel as much optimism in spite of these economic hardships as other regions,” Schwartz explained.

This lack of optimism is translating into more disciplined shopping habits. Consumers are planning purchases carefully, budgeting with precision, and timing buys around major discount events. “Where I see the Canadian consumer in 2025 is very similar to where I saw the global and U.S. consumer last year—being very conscious on spend and waiting for those deal events,” Schwartz said.

Cyber Week, which includes Black Friday and Cyber Monday, remains the most critical period for both retailers and shoppers. Salesforce expects Canadian consumers to use this window not only for holiday gift buying but also to splurge on big-ticket purchases they have postponed.

Cyber Week: The Prime Opportunity for Retailers

“Cyber Week is the best time of the year to get the Canadian shopper’s attention,” Schwartz said. Beyond gifting, shoppers are expected to prioritize higher-ticket items such as appliances, luxury apparel, handbags, and furniture. These categories performed strongly during Cyber Week last year, reversing weaker sales in the months leading up to the holidays.

Promotional strategies will be crucial, though retailers face a new reality: the traditional sitewide discount may be on the decline. “One of our predictions is about promotionality,” Schwartz noted. “The rate of orders transacting at checkout with a promotion code is decreasing. We’ll probably see fewer sitewide deals and more intentional discounting, such as codes applied to specific categories or one-time personalized offers.”

Rising tariffs and supply chain costs are putting pressure on margins, making precise discounting essential. “Retailers will need to be strategic. We anticipate personalized promotions becoming a bigger play,” she added.

Value Drivers: Price, Free Delivery, and Loyalty Programs

When it comes to deciding where to shop, Canadian consumers remain value-driven. Free delivery ranks as the number-one factor influencing purchase decisions, followed by lower prices. Interestingly, while global shoppers prioritize product quality in the third spot, Canadians place loyalty programs there instead.

“A loyalty program is another play on value,” Schwartz explained. “Being able to stack points, get special access to sales, or exclusive discount codes through loyalty programs is a major motivator for Canadian consumers.”

This trend is fueling increased consolidation of purchases across fewer retailers. “Shoppers are trying to stack discounts and loyalty benefits,” said Schwartz. “If I can get all of my household shopping done from one vendor and earn points, that’s better value for me than spreading it across multiple retailers.”

Salesforce data shows that the rate of repeat buyers has grown year-over-year, reinforcing this shift toward loyalty-driven consolidation.

AI Is Transforming Holiday Shopping Behaviour

Artificial intelligence is becoming a game-changer for retail, influencing both e-commerce and in-store experiences. Salesforce predicts that AI-powered tools, including popular large language models (LLMs) like ChatGPT and Perplexity, will impact $260 billion in global digital sales and $1.6 trillion in global in-store sales in 2025.

Consumers are using AI in innovative ways, sometimes even while standing in a store aisle. “We’re seeing shoppers upload shelf photos into ChatGPT and ask questions,” Schwartz said. “Younger shoppers, particularly Gen Z and millennials, are leading this trend.”

The implications for retailers are significant. “The number one question I hear from brands is: how do I show up in those searches?” Schwartz said. Content and social media strategies are critical, as AI tools draw from diverse sources, including TikTok videos and consumer sentiment analysis, when generating recommendations.

Personalization is a key driver of AI adoption. “Consumers say these tools give them the best personalized recommendations,” Schwartz explained. “They’re uploading information about themselves and asking for tailored suggestions they can’t get anywhere else, not even from a store associate.”

Holiday Forecast and Key Dates

Although Salesforce will release official holiday forecasts for Canada later this summer, Schwartz expects the three-week period spanning the week before Cyber Week and the week after to be the most critical. “Once those deals ended last year, activity fell off a cliff,” she said. “Consumers plan for this time frame. If you’re not in front of them when they’re ready to buy, you may miss the sale entirely.”

Retailers are encouraged to launch promotions early and maintain momentum through the shipping cutoff window. Beyond pricing and promotions, optimizing delivery options and leveraging loyalty programs will be essential to capturing consumer attention during the compressed shopping period.

The rise of AI is shaping the future of retail beyond the holidays, creating a new battleground for consumer attention. As Schwartz put it, “It’s probably the fastest adoption of a new technology in commerce we’ve ever seen.” 

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Apple Posts 10% Revenue Growth in Fiscal Q3 2025, Led by iPhone, Mac, and Services

Apple Store, Yorkdale Shopping Centre, Toronto

Apple reported fiscal third quarter 2025 results on Thursday, posting revenue of $94.0 billion, an increase of 10% year over year, alongside diluted earnings per share (EPS) of $1.57, up 12%.

The quarter ended June 28, 2025, and marks a June-quarter revenue record for the company, according to CEO Tim Cook.

“Today Apple is proud to report a June quarter revenue record with double-digit growth in iPhone, Mac and Services and growth around the world, in every geographic segment,” Cook said in a statement.

Apple attributed its performance to strength across key hardware and services categories, along with international demand. Cook also pointed to the company’s June developer conference as a strategic milestone, citing a new software design refresh across Apple’s platforms and additional Apple Intelligence features announced at WWDC25.

Chief Financial Officer Kevan Parekh said the quarter’s results reflected broad operational strength, including continued growth in Apple’s installed base.

“We are very pleased with our record business performance for the June quarter, which generated EPS growth of 12 percent,” Parekh said. “Our installed base of active devices also reached a new all-time high across all product categories and geographic segments.”

Apple also declared a cash dividend of $0.26 per share, payable August 14, 2025, to shareholders of record as of August 11, 2025.

The company is scheduled to host its fiscal Q3 2025 earnings call on July 31 at 2:00 p.m. PT, with a live webcast available via Apple’s investor relations site. A replay will remain available for approximately two weeks.

While Apple did not provide additional financial breakdowns in its release, the results highlight ongoing momentum in its premium device ecosystem as the company continues to deepen software and artificial intelligence integration across iPhone, Mac, and services-based revenue streams.

Canadian Retailers Embrace Bold Mannequin Trends

Mannequins display. Image via Gender Mannequins

For decades, mannequins in Canadian stores served a simple function: neutral, static forms designed for ease and cost efficiency. Today, that is changing dramatically. “It used to be a neutral mannequin with legs straight, arms straight, little soldiers all in a row,” said Leif Anderson, CEO of Montreal-based Gender Mannequins, in an interview with Retail Insider.

This uniform approach was driven by practical considerations. Identical mannequins were easier to manufacture, dress, and maintain. They aligned with the minimalist retail aesthetic that dominated global fashion for years. But as Anderson notes, minimalism’s reign is coming to an end.

Leif Anderson

“Over the last 10 years, minimalism became too much the norm, and it’s getting a little boring,” he explained. “You’re definitely starting to see some of the more adventurous retailers breaking out.”

Moving Toward Storytelling and Personality

Retailers are increasingly using mannequins to create storytelling vignettes that connect emotionally with shoppers. These displays replace static rows with dynamic groupings designed to resemble real-life scenarios. 

Anderson observes that this trend is well established in Europe and is now arriving in Canada — though, as he points out, “Europe is always about three years ahead.”

The difference is striking. Instead of oval-headed mannequins in neutral poses, stores are experimenting with sculpted features, diverse ethnic representations, and even interactive layouts. “All this creates a storytelling dynamic,” Anderson said. “It attracts the customer in a different way.”

Inclusivity and Realistic Body Types

Beyond aesthetics, inclusivity is reshaping mannequin design. While slim, model-like forms remain common, brands are increasingly adding plus-size mannequins and realistic proportions to reflect consumer diversity.

“Plus size is important. I always encourage it,” Anderson said, citing examples such as Reitmans and Knix, which have embraced multiple body types in their displays. His company even offers mannequins with mid-range proportions, neither ultra-thin nor plus-sized, ideal for lingerie and swimwear presentations.

These shifts matter because representation resonates with consumers, reinforcing brand values of authenticity and inclusivity.

Mannequins display. Image via Gender Mannequins

Colour is another major change. “The white mannequin is dead. Dead, dead,” Anderson declared. Today’s mannequins feature soft greys, alabaster tones, and finishes that harmonize with a store’s overall palette.

Glossy finishes, once a hallmark of luxury, have been abandoned in favour of matte and fabric-covered surfaces. Fabric mannequins paired with articulated wooden arms are a current favourite among premium retailers, offering warmth and texture that complement minimalist interiors.

Luxury brands often lead these shifts. “Right now there seems to be a huge wave of the fabric-covered mannequin with articulated arms,” Anderson said. “They’re everywhere, and they’re beautiful.”

Luxury vs. Mass Market Approaches

While high-end retailers push boundaries, fast fashion chains typically adopt trends more cautiously. Still, as consumer expectations evolve, even mainstream brands recognize the need for visual storytelling and differentiation.

Anderson notes that companies with fewer physical stores, focusing on strong flagships rather than sprawling networks, are investing heavily in in-store presentation. “Instead of having 300 stores, they’ll have 20 great stores with great visual impact,” he said. “That emotional imprint is what brings people back, even when they shop online.”

Mannequins display. Image via Gender Mannequins

Window Displays: A Resurgent Art Form

After years of neglect, window displays are making a comeback. “Minimalism was very strong, but now you’re seeing people start to make those little pockets of storytelling,” Anderson said. He credits Simons, Canada Goose, and Holt Renfrew as Canadian leaders in visually striking displays.

International players like Uniqlo also stand out for using volume and colour to create bold, inviting windows. These efforts matter because street-facing displays remain a powerful tool for capturing attention and drawing customers inside.

Environmental Challenges of Mannequin Lifecycle

One challenge rarely discussed is what happens when stores close. The recent closure of Hudson’s Bay locations, for example, flooded the secondary market with thousands of mannequins. While bargain hunters snapped up inventory, Anderson warns that repurposing mannequins isn’t as simple as it sounds.

“The problem with secondhand mannequins, especially if you’re buying in bulk, is huge,” he said. “To refurbish a mannequin costs a minimum of $250. It’s like getting a car painted, you need the same facility.”

Many of these mannequins, damaged or outdated, ultimately end up in landfills, highlighting sustainability concerns in visual merchandising.

Mannequins display (Louis Vuitton at Saks Fifth Avenue NYC). Image via Gender Mannequins

The Business Case: Why Mannequins Matter

Beyond aesthetics, mannequins drive sales. According to Anderson, a garment displayed on a mannequin can sell 30% more than the same piece on a hanger. Conversely, poor-quality displays can hurt sales by the same margin.

“Bad displays can hurt your sales by 30%,” he cautioned. “Having an ugly mannequin with a scratch on its face will hurt your sales. Having something beautiful will increase them.”

This underscores why leading retailers are hiring specialized visual teams, a practice that declined in recent decades but may soon return. “You could feel it coming back,” Anderson said, noting that some brands are once again investing in dedicated window dressers and visual specialists.

Looking Ahead: European Influence and Canadian Adoption

What’s next for Canada? Expect more sculpted heads, ethnic diversity, and mannequins posed in movement — walking, running, even interacting. Anderson points to New Balance’s new flagship on Montreal’s Sainte-Catherine Street as a prime example of European-style visual merchandising making its way to Canada.

“These mannequins have character,” he said. “They use sculpted heads with sculpted hair, different colours, and very ethnic-looking faces, which are super popular in Europe right now.”

As retailers work to differentiate themselves in an increasingly digital landscape, the role of physical store design and by extension, mannequins, will only grow. Visual storytelling, inclusivity, and craftsmanship are no longer optional. They are central to the retail experience.

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Payroll employment on the rise in the retail sector: Statistics Canada

Photo: cottonbro studio
Photo: cottonbro studio

Payroll employment in retail trade increased by 5,600 (+0.3%) in May. The largest contributors to the increase were building material and supplies dealers (+2,500; +1.9%), health and personal care retailers (+2,500; +1.1%) and clothing and clothing accessories retailers (+2,000; +1.2%). These gains were partially offset by a decline of 1,800 (-1.8%) in department stores, reported Statistics Canada on Thursday.

“Prior to the increase in May, payroll employment in the retail trade sector had recorded a cumulative decline of 16,700 (-0.8%) from January to April. The decline over this period was attributable to grocery and convenience retailers (-6,000; -1.4%), building material and supplies dealers (-3,500; -2.6%) and warehouse clubs, supercentres and other general merchandise retailers (-3,000; -1.8%),” it said.

Statistics Canada said the number of employees in Canada receiving pay and benefits from their employer—measured as “payroll employment” in the Survey of Employment, Payrolls and Hours—increased by 15,300 (+0.1%) in May, after edging up 14,600 (+0.1%) in April. On a year-over-year basis, payroll employment was up 43,300 (+0.2%) in May.

“Monthly increases in payroll employment in May were recorded in health care and social assistance (+6,200; +0.3%), retail trade (+5,600; +0.3%) and construction (+1,200; +0.1%). These gains were partially offset by declines in manufacturing (-6,400; -0.4%), administrative and support, waste management and remediation services (-3,500; -0.4%) and wholesale trade (-2,900; -0.3%). The remaining 14 sectors were little changed,” explained the federal agency.

“Meanwhile, job vacancies in Canada fell by 20,400 (-4.1%) in May to 478,200, extending the decline recorded in April (-17,400; -3.4%). This was the lowest level of job vacancies recorded since October 2017 (459,800). On a year-over-year basis, job vacancies were down by 89,700 (-15.8%) in May 2025.”

Year over year, job vacancies were down in 12 sectors in May. The largest declines were recorded in health care and social assistance (-27,200; -21.4%), accommodation and food services (-10,300; -16.3%) and retail trade (-9,300; -16.7%), said the report.

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Retail trade sector contracts as Canadian economy declines: Statistics Canada

Photo: Ninthgrid
Photo: Ninthgrid

Real gross domestic product (GDP) edged down 0.1% in May for the second consecutive month, as goods-producing industries declined while services-producing industries were essentially unchanged, reported Statistics Canada on Thursday.

“The retail trade sector contracted 1.2% in May, as activity in 7 of 12 subsectors decreased,” said the federal agency.

“Motor vehicle and parts dealers (-4.8%) contributed the most to the monthly decline, reflecting lower activity for new and used car dealers and partially offsetting the increases recorded in the previous two months. The subsector was on an upward trend during most of the second half of 2024. Despite posting its third decline in five months in 2025, the activity in May 2025 was 7.8% above the June 2024 level.

“Food and beverage stores (-2.5%) and gasoline stations (-3.1%) further contributed to the decline in retailing activity in May.”

The goods-producing industries edged down in May, driven primarily by a contraction in the mining, quarrying and oil and gas extraction sector, while the manufacturing sector expanded in the month. The services-producing industries were essentially unchanged, as real estate, rental and leasing and transportation and warehousing posted increases while retail trade and public administration contracted. Overall, 7 of 20 industrial sectors expanded in May, explained Statistics Canada.

“Advance information indicates that real GDP increased 0.1% in June. Increases in retail trade and wholesale trade were partially offset by a decrease in manufacturing. Owing to its preliminary nature, this estimate will be updated on August 29, 2025, with the release of the official GDP by industry data for June,” said the federal agency.

“With this advance estimate for June, information on real GDP by industry suggests that the economy was essentially unchanged in the second quarter of 2025. The official estimate for the second quarter will be available on August 29, 2025, when the official estimate of GDP by income and expenditure is released.”

Statistics Canada recently reported that retail sales decreased 1.1% to $69.2 billion in May. Sales were down in three of nine subsectors and were led by decreases at motor vehicle and parts dealers, reported Statistics Canada on Thursday.

Core retail sales—which exclude gasoline stations and fuel vendors and motor vehicle and parts dealers—were relatively unchanged in May. In volume terms, retail sales decreased 1.4% in May, noted the federal agency.

“Feedback from respondents for May highlighted the effects of trade tensions between Canada and the United States on Canadian retail businesses. Supplementary questions asked to respondents show that 32% of retail businesses were impacted by the trade tensions in May, compared with 36% in April. The most common impacts in May were price increases, change in demand for product and increased expenses for raw materials, shipping or labour,” said Statistics Canada.

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Lightspeed Commerce reports net loss despite revenue increase in Q1

Lightspeed Unveils Innovative AI-Powered Website Builder for Retailers (CNW Group/Lightspeed Commerce Inc.)

Lightspeed Commerce Inc., the unified omnichannel platform powering ambitious retail and hospitality businesses in over 100 countries, announced Thursday financial results for the three months ended June 30, 2025 indicating a net loss of $49.6 million despite increased revenue of 15% year-over-year.

Dax Dasilva
Dax Dasilva

“Lightspeed is winning where it matters — we added high-quality locations, increased ARPU, and delivered solid top-line growth with expanded margins,” said Dax Dasilva, Founder and CEO.

“We’re seeing strong impact from our product innovation and go-to-market execution, and our focused strategy is gaining traction and delivering profitable growth”.

Asha Bakshani
Asha Bakshani

“Lightspeed had a great start to the year with revenue and gross profit exceeding our previously-established outlook,” said Asha Bakshani, CFO. “Our strong Adjusted EBITDA growth is evidence of the leverage we are seeing in our business model as well as our relentless operating efficiency, allowing us to invest in our business while also delivering higher profitability.”

First Quarter Financial Highlights

(All comparisons are relative to the three-month period ended June 30, 2024 unless otherwise stated):

  • Total revenue of $304.9 million, an increase of 15% year-over-year.
  • Transaction-based revenue of $204.6 million, an increase of 18% year-over-year.
  • Subscription revenue of $90.9 million, an increase of 9% year-over-year.
  • Net loss of ($49.6) million, or ($0.35) per share, as compared to a net loss of ($35.0) million, or ($0.23) per share. After adjusting for certain items, such as share-based compensation, the Company delivered Adjusted Income of $7.9 million, or $0.06 per share, as compared to Adjusted Income of $16.1 million, or $0.10 per share.
  • Adjusted EBITDA of $15.9 million versus Adjusted EBITDA of $10.2 million.
  • Cash flows from operating activities of $12.4 million as compared to cash flows used in operating activities of ($14.2) million, and Adjusted Free Cash Flow used of ($1.7) million as compared to Adjusted Free Cash Flow used of ($3.0) million.
  • As at June 30, 2025, Lightspeed had $447.6 million in cash and cash equivalents.

“Lightspeed remains confident in its ability to execute its strategy of focusing on retail customers in North America and hospitality customers in Europe and expects to increase Customer Locations within these growth engines while focusing on retaining revenue in its other markets,” said the company which was founded in Montreal in 2005.

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