Nordstrom Expects Vancouver Store to be Top Performer… Until Manhattan

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Vancouver BC’s new Nordstrom store is forecasted to be the company’s top performing store by 2017. The 230,000 square foot store is forecasted to bring in about $200million+/year in revenues, expected to surpass top-performing Chicago (Michigan Avenue) and Seattle (Downtown) flagship stores.

In 2018 its 285,000 square foot Manhattan store will open and is forecasted to sell substantially more than the Vancouver store ($300million+/year). A yet-to-be determined Toronto flagship Nordstrom is also expected to do well, though of course they first have to find a location (likely either at the Toronto Eaton Centre or Oxford Place, as previously reported).

Rendering of Manhattan Nordstrom store. Image: http://massforma.com/arch/nordstrom-tower

Last week we spoke to a Nordstrom executive by telephone from Seattle. This insider (we won’t name names) informs us that the chain’s top performing stores are ‘doing well’ but that Nordstrom would like to see revenue increases especially at their larger flagship locations. The Nordstrom insider expressed frustration at the downturn in high-end sales at Nordstrom’s San Francisco store, for example, and how sales have decreased at its South Coast Plaza (Costa Mesa, California) store, formerly its top performer.

This week we’ll provide further insider information on Vancouver’s (and other Canadian) Nordstrom stores. This includes some new information on store interiors.

Nordstrom website: www.nordstrom.com

Nordstrom Manhattan project website: http://massforma.com/arch/nordstrom-tower

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