Advertisement
Advertisement

Gray Collection unveils Freddi at Montreal’s Hotel William Gray

Date:

Share post:

Hotel William Gray, celebrating 10 years in Old Montréal, has introduced Freddi, a refined hotel bar with a Japanese-inspired menu, conceived as a central gathering place within the property. 

Thoughtfully integrated into the hotel’s core, Freddi represents the next evolution of the William Gray experience—where gastronomy, design, and social life come together seamlessly. Open seven days a week, Freddi welcomes both Montréalers and travellers from lunch through dinner, with brunch service on weekends, said the Gray Collection.

“The opening reinforces Hotel William Gray’s position as one of Old Montréal’s most established foodie destinations, complementing its existing culinary portfolio, which includes Maggie Oakes, Perché, Terrasse William Gray, and Café Olimpico. Freddi extends naturally into the hotel’s iconic Living Room, long regarded as the social anchor of the property,” it explained.

“Beneath its signature glass roof, the two interconnected spaces create a fluid and inviting environment designed to encourage spontaneous gatherings and movement throughout the day, from early afternoons to late evenings.

“Inspired by classic hotel bars around the world, Freddi is designed as a place to linger—whether for a carefully crafted cocktail, a light bite, or a relaxed shared meal. With approximately 50 seats, the intimate yet vibrant setting encourages proximity, conversation, and ease, reflecting the rhythm and energy that define Hotel William Gray.”

Vittorio Di Re
Vittorio Di Re

“Since its opening, Hotel William Gray has always been a place for connection and exchange at the heart of Old Montréal. Ten years later, Freddi represents a natural evolution of that vision—a lively, generous, and welcoming destination designed as much for Montréalers as for travellers,”said Vittorio Di Re, General Manager, Hotel William Gray.

He said Freddi’s culinary identity draws from contemporary Japanese cuisine, with a focus on sharing and discovery. The menu features refined and expressive dishes such as oysters motoyaki with sakemiso sabayon, wagyu gyoza, wagyu tartare with bone marrow, miso- and maple-glazed black cod, and a selection of signature temaki ranging from classic to more gastronomic interpretations.

The experience is complemented by a signature cocktail program developed exclusively for Freddi, alongside a carefully curated wine list designed to enhance the menu and reinforce the venue’s identity as a refined yet approachable destination for both locals and visitors, he said.

More from Retail Insider:

Mario Toneguzzi
Mario Toneguzzi
Mario Toneguzzi, based in Calgary, has more than 40 years experience as a daily newspaper writer, columnist, and editor. He worked for 35 years at the Calgary Herald covering sports, crime, politics, health, faith, city and breaking news, and business. He is the Co-Editor-in-Chief with Retail Insider in addition to working as a freelance writer and consultant in communications and media relations/training. Mario was named as a RETHINK Retail Top Retail Expert in 2024.

LEAVE A REPLY

Please enter your comment!
Please enter your name here

More From The Author

RECENT RETAIL INSIDER VIDEOS

Advertisment

Subscribe to the Newsletter

Subscribe

* indicates required

Related articles