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Black Friday

News

More consumers turning to AI for online orders: Salesforce

Mario Toneguzzi -
Canada online sales grew 3% YoY to $668M USD, while online order volumes rose 1%.
News

Canadian Black Friday sales rise 6% as AI-driven shopping and Buy Now Pay Later surge: Salesforce

Mario Toneguzzi -
Salesforce data shows Canadian Black Friday sales up 6% YoY to $865M, with AI-influenced purchases, BNPL usage, and strong discount-driven demand leading the gains.
News

Canada Black Friday Sales Rise on Strong Holiday Demand

Craig Patterson -
Canada Black Friday sales rose 6 percent as shoppers spent more during early holiday deals, with flexible payments and mobile orders driving activity.
News

Competition Bureau warns against fake discounts

Mario Toneguzzi -
This type of tactic often pops up during major sale events, like Black Friday.
News

Inside Canada’s Black Friday Spending Shift

Lee Rivett -
Canadians enter Black Friday with rising local loyalty, stronger deal-seeking, and renewed interest in malls as values and strategy shape 2025 holiday spending.
News

Canadians set to paint Black Friday Maple Leaf Red this year

Mario Toneguzzi -
62% of Canadians said they plan to go “pro-Canada” this Black Friday
News

How Canadians shop Black Friday 2025: Vividata

Mario Toneguzzi -
Vividata’s Fall 2025 study shows Canadians blending social discovery, value hunting and online browsing as they prepare for Black Friday and Cyber Monday.
News

Is Black Friday Still Even A Thing? (Opinion)

Mario Toneguzzi -
Many retailers are starting earlier and spreading deals throughout the holiday season, starting as early as October.
News

Late Black Friday Drives Early Holiday Sales in Canada

Craig Patterson -
Salesforce data shows early discounts, strong online growth and AI-driven discovery shaping Canadian Black Friday and Cyber Week shopping in 2025.
News

Black Friday Trends: Canadians Support Small Businesses: Xero report

Mario Toneguzzi -
According to the report, across all regions, most Canadians intend to include small businesses in their holiday shopping this year, even when it costs more to do so, and 1 in 4 Canadians plan to increase their small business spending this year compared to last year. 
News

Black Friday set to surge as Canadians shop smarter for 2025: RCC

Mario Toneguzzi -
Holiday gift spending budgets remains stable at $975, but consumers are approaching purchases in 2025 with remarkable precision.
News

Black Friday dominated 2024 holiday spending, Moneris data shows; will it lead again in 2025?

Mario Toneguzzi -
Moneris data shows Black Friday was Canada’s busiest shopping day in 2024, driven by early deals and delivery concerns. See key 2025 holiday retail and fraud trends.
News

Canadians to spend $9.3B this Black Friday and Cyber Monday

Mario Toneguzzi -
Survey finds Canadians plan to increase Black Friday and Cyber Monday spending, focusing on discounts, free shipping, and strategic purchases.
News

Canadian Retail Sales Face Challenges Despite Black Friday Surge

Retail Insider -
Retail sales in Canada grew 1.8% YOY, but gains from Black Friday were offset by postal strikes, harsh weather, and the timing of Cyber Monday.
News

Black Friday Led Holiday 2024 Spending in Canada: Moneris

Craig Patterson -
Black Friday tops Moneris’ list of busiest shopping days for Holiday 2024, with insights into Canadian consumer spending patterns and trends.
News

Canadian Shoppers Prioritize Value and Caution This Holiday

Craig Patterson -
Canadian shoppers report frugal spending, Black Friday fatigue, and growing reliance on physical stores amid economic uncertainty.
News

Black Friday/Cyber Monday sales up from last year: Moneris report

Mario Toneguzzi -
A report from Moneris says strong sales were reported over the Black Friday/ Cyber Monday period.
News Briefs (Bulletin/Quick Reads)

Digital sales across Cyber Week for Canadian retailers reached $5.1 billion: Salesforce

Mario Toneguzzi -
Salesforce said Canada's holiday sales are up from a year ago.
News

Square and Afterpay surpass records this Black Friday and Cyber Monday with almost 6 million transactions in Canada

Mario Toneguzzi -
Square said Saturday, November 30, 2024 at 8:38 PM EST was the peak minute of shopping in Canada.
News

2023 Canadian Holiday Shopping Report Reveals Surging Demand for Discounts and Deals Amid Economic Caution [Interview]

Mario Toneguzzi -
The report reveals a surge in demand as economic caution influences consumer behaviour as we approach Christmas.
News

Black Friday 2023 Predicted to be Mixed Bag as Retailers try to Stay Afloat and Consumers Expect More [Feature Interview]

Shelby Hautala -
David Ian Gray discusses the changing dynamics of Black Friday in Canada, emphasizing the extended duration of sales and the need for managing consumer expectations at a critical time for retailers.
News

Black Friday 2022 Predictions from Retail Experts [Interviews]

Mario Toneguzzi -
Retail experts such as Doug Stephens provide insights into what's in store as we head into Friday.
News

The Results are In: A Lacklustre Black Friday/Cyber Monday in Canada for 2021 Signals What’s in Store

Mario Toneguzzi -
Leger and DIG360 partnered on a report to analyze this year’s consumer numbers and the results are mixed.
News Briefs (Bulletin/Quick Reads)

Decathlon Canada Takes a New Approach for Black Friday

Dustin Fuhs -
The sports retailer will donate a portion of the day’s proceeds to local organizations.
News

ANALYSIS: BLACK FRIDAY AND CYBER MONDAY 2013, by DAVE RODGERSON

Retail Insider -
Dave Rodgerson is a Retail industry expert with more than 25 years of executive experience working with leading Canadian Retailers in sales, marketing, operations and strategic planning roles.  He works closely with both clients and associations that share an interest in enhancing the consumer experience. Mr. Rodgerson's expanded bio is provided at the end of this article. 
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