An industry expert says that companies such as Starbucks have found success in its own loyalty programs, and consumer confusion with third-party programs is leading more retailers to develop their own.
Matt Crowell, Founder and CEO of Kelowna-based platform GetintheLoop joins Craig to discuss Retail Insider’s new partnership with the GetintheLoop platform.
Other News: Queen Street BIAs innovate with campaign, Digital Main Street partners with GetintheLoop, AtGames extends partnership with the Brick with Legends Pinball launch.
GetintheLoop’s mobile marketing platform will allow the landlord’s 1,500 retail tenants to better reach local residents via their smartphones, email, and web.