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Why Grocery E-Commerce Still Struggles With Impulse Discovery

Lee Rivett -
Canadian grocers are investing heavily in digital grocery, but physical stores still outperform online platforms in product discovery and impulse buying.

Why Physical Grocery Retail Still Drives Product Discovery

Lee Rivett -
Canadian consumers still discover and try food products primarily in-store despite growing digital grocery engagement.

From The Desk: Retail Resilience and Experiential Growth in Canadian Markets

Craig Patterson -
Canadian retailers expand experiential and sustainable footprints while navigating inflation and evolving consumer behaviours shaping urban and mixed-use markets.

Leger and Plus Company Introduce Smart Persona for Real-Time Consumer Insights

Craig Patterson -
Leger and Plus Company launch Smart Persona, enabling real-time consumer insights through AI-powered synthetic personas.

How AI Personas Are Transforming Retail Decision-Making

Craig Patterson -
AI-powered personas are reshaping retail decisions, enabling faster insights across marketing, merchandising, and customer experience.

Canada’s Best Digital Retail Experiences Revealed: WOW 2026

Craig Patterson -
Léger’s WOW Digital 2026 study reveals which Canadian retailers lead online, why digital performance has stabilized, and what consumers now expect.

WOW Index Shows In-Store Experience Slipping in 2026

Craig Patterson -
Leger’s WOW Index finds in-store experience scores fell in Ontario and edged down in Western Canada, with price and staffing issues leading irritants.

Black Friday set to surge as Canadians shop smarter for 2025: RCC

Mario Toneguzzi -
Holiday gift spending budgets remains stable at $975, but consumers are approaching purchases in 2025 with remarkable precision.

Samsung survey reveals tech issues in retail

Mario Toneguzzi -
64% of retail workers say mobile devices are essential to their job, with average use of 4 hours per day for sales, inventory, and customer service tasks.

Canadians avoiding travel to U.S.: Leger survey

Mario Toneguzzi -
52% travelled within their own province — far more than had originally planned, says Leger.

Canadians keep holiday budgets steady at $975 in 2025: RCC/Leger survey

Mario Toneguzzi -
Holiday shoppers in Canada are starting earlier, prioritizing deals, and making thoughtful, value-focused purchases despite ongoing economic pressures.

Halloween spending trends in Canada

Mario Toneguzzi -
Explore the evolving landscape of Halloween spending in Canada, a rapidly growing retail moment boosting local businesses.

Canadians Shift Spending Amid Price Hikes and Tariffs

Craig Patterson -
A new Leger report finds 75% of Canadians see rising prices, with many cutting U.S. purchases and boosting local spending amid Trump-era tariffs.

Canadians and Americans Report Rising Prices and Concerns

Craig Patterson -
A Leger survey shows Canadians and Americans reporting rising prices, growing fears over tariffs, job security, and the economy amid 2025 trade tensions.

Costco tops Leger’s annual Top 10 Most Reputable Companies in Canada list

Mario Toneguzzi -
Leger is the largest Canadian-owned market research and analytics company, with more than 300 employees in eight Canadian and U.S. offices.

Canadians Reduce U.S. Purchases Amid Rising Trade Tensions

Craig Patterson -
A new survey shows 67% of Canadians are reducing U.S. product purchases, boosting demand for local goods as tariffs and trade tensions escalate.

Simons Tops 2025 WOW Digital Study for Best Online Experience

Maya Johnson -
La Maison Simons leads Leger's 2025 WOW Digital Ranking, highlighting Canada’s top retailers excelling in online customer experience across 27 sectors.

Leger Reveals Best In-Store Experiences in Canada for 2025

Maya Johnson -
Leger’s WOW 2025 studies unveil the top retailers in Canada for in-store experiences, with insights on customer preferences and shopping trends.

Everyday influencers driving the decisions of Canadian consumers

Mario Toneguzzi -
27% of Canadians think that being an influencer requires a large audience.

Leger releases second edition of “Cracking the Newcomer Code”

Mario Toneguzzi -
Leger said retailers play a key role in helping newcomers to Canada feel at home.

Leger Unveils 2024 Brand Momentum Study, Revealing Top Skincare Brands in Canada

Retail Insider -
The study finds that The Ordinary leads Canadian skincare market, with insights on consumer preferences and brand performance.

Survey Reveals Low Visit Frequency to Nordstrom Stores in Canada Despite Brand Recognition, A Year Post-Exit [Interview]

Mario Toneguzzi -
A Leger survey for Retail Insider reveals that despite moderate brand awareness in Canada, Nordstrom's exit from the market was primarily due to low visit frequency and insufficient consumer engagement.

Nostalgia vs Reality: Exclusive Poll Shows Canadians Warm to Zellers’ Return but Hesitate to Shop One Year After Relaunch

Mario Toneguzzi -
Zellers relaunched a year ago as shop-in-stores at Hudson's Bay, and a poll done for Retail Insider shows that Canadians' think the current offerings fall short.

Cracking the Newcomer Code: Study Urges Canadian Retailers to Adapt for Inclusivity as Immigrants Reshape Retail Trends [Feature]

Shelby Hautala -
Making newcomers feel at home could mean increased sales for retailers. Ian Large of Leger says retailers should collaborate with communities as Canada's population changes.

Leger Study Unveils Canada’s Top 10 Most Reputable Companies of 2024 [Interview]

Mario Toneguzzi -
The survey of 38,000 Canadians found Google to be the top choice, while several retailers ranked highly in reputation score.
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