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Edmonton-based El Corazon expands with ambitious growth plans (Photos)

Hifa Maleki and Percy Wiredu. Photo by Mario Toneguzzi
Hifa Maleki and Percy Wiredu. Photo by Mario Toneguzzi

El Corazon, the Latin-inspired restaurant concept founded by Hifa Maleki and Percy Wiredu, is on an expansion trajectory that could transform the culinary landscape of Western Canada. 

Since opening their first location in Edmonton’s Glenora in 2022, the dynamic duo has quickly established a name for themselves with their vibrant, Latin-flair infused menu. 

There’s also a restaurant in the Keswick neighbourhood as well as the sister brand El Jardin in Edmonton’s downtown.

The pair are eyeing more opportunities in the next few years, with a goal to open up to 10 restaurants across Western Canada.

The Edmonton-based restaurant owners are confident that their focus on community and consumer-driven pricing has played a pivotal role in their success. The recent growth and reception of their brand demonstrate how smaller, independent restaurants are thriving in Edmonton’s evolving food scene, which has seen a shift from chain dominance to a diverse, locally-driven dining culture. 

Hifah Maleki and Percy Wiredu. Photo by Mario Toneguzzi
Hifa Maleki and Percy Wiredu. Photo by Mario Toneguzzi

In a post-COVID world, their hands-on approach to management has proven to be key in navigating rising operational costs and a highly competitive market.

Looking ahead, Maleki and Wiredu are planning to stabilize their current locations while focusing on team development, with expansion into both Edmonton and Calgary markets on the horizon. Despite the challenges of increased food costs and tariffs, El Corazon continues to provide exceptional value to diners, offering affordable yet high-quality dining options. The duo’s commitment to quality, innovation, and community positioning makes them a noteworthy player in the growing restaurant scene in Canada.

Maleki said El Jardin opened in the downtown in 2023 in the ICE District area, and then the duo opened Keswick in 2024.

El Corazon. Photo by Mario Toneguzzi
El Corazon. Photo by Mario Toneguzzi

“We wanted to bring some energy and flair to the culinary scene, the restaurant scene in Edmonton. So for us, the inspiration is we’re very Latin influenced. We take different ingredients and essentially menu concepts from different Latin cultures, so Spanish, Peruvian, Mexican, Dominican, our chef is actually Dominican as well,” explained Maleki. “That way we can have more of a range of different Latin menu items.

“It’s been really great in the sense that Edmonton’s been really receptive to it. And I feel we’ve been lucky. Real estate’s been great in terms of where we’re located. We’re very personally and very community focused. I feel like we have a pretty dynamic network and we’re people’s people, so it’s nice to actually be in a lot of the communities that we’re in because we can actually build and foster those relationships with the people that live or work in the area.

“In terms of opening in a post-COVID world, you definitely have to be a lot more hands-on as a business owner and a restaurateur. You definitely have always had to be hands-on, but I’d say really like when they say, “Oh, you got to be in and in front and behind your business,” you really do. You should be like 360 involved to ensure that not only are operations really great, but just like even behind the scenes, you’ve got to be a lot more dialed in.”

As restaurant owners, the two have experienced the rise in costs.

“We’re very consumer focused. So to keep things very competitively priced and affordable, we have to be a lot more involved and really on it,” she added.

El Corazon. Photo by Mario Toneguzzi
El Corazon. Photo by Mario Toneguzzi

“We’ve opened one every year for the last three years. Our focus for the next 12 months is stabilize. Develop the team, because you can only grow as far as your team. Develop some managers, some regionals. Then we’re going expand into either more in the Edmonton market or the Calgary market,” said Wiredu.

Maleki said the Edmonton food scene has improved significantly.

“If you were to go back even 10, 15 years, a lot of the smaller independent restaurants weren’t making it. People would go once and then they’d go back to the restaurants that they were very comfortable with, like the big chains. Earl’s, Joey’s were definitely just staples. That’s where everybody went.

“What’s changed a lot and what we’re really proud to see in Edmonton is there’s a lot more people taking a risk and putting their passion and money on the line and opening more restaurants. Our food scene’s excellent.

“It’s changed a lot in the sense that people have really navigated from comfort and commercial, and these big corporate companies, to really finding their local spot. And you’re finding that people are dining out in more areas than they were.”

El Corazon. Photo by Mario Toneguzzi
El Corazon. Photo by Mario Toneguzzi

Wiredu said it’s been challenging as a restaurant owner these days with inflation.

“And one of the reasons why we went with the Latin approach is that a lot of Latin ingredients are pretty approachable and affordable. You’re able to build a lot more value into your meals. With our seafood dishes and a lot of our tapas, they’re all shareables,” he said. “You’re getting a lot more value for it.”

Like all businesses, the current tariff situation is creating confusion and anxiety.

“It’s like run a 100-metre race that’s also a marathon with like different turns every two seconds. We’re definitely navigating things and we kind of take it day by day. We’re making sure we have a Plan A, B, C, D.

“Everyone’s going through a challenging time. So we make sure when our guests come in our prices are approachable and affordable.”

El Corazon. Photo by Mario Toneguzzi
El Corazon. Photo by Mario Toneguzzi
El Corazon. Photo by Mario Toneguzzi
El Corazon. Photo by Mario Toneguzzi
El Corazon. Photo by Mario Toneguzzi
El Corazon. Photo by Mario Toneguzzi
El Corazon. Photo by Mario Toneguzzi
El Corazon. Photo by Mario Toneguzzi
El Corazon. Photo by Mario Toneguzzi
El Corazon. Photo by Mario Toneguzzi

SKIMS acquires SKKN by Kim from Kim Kardashian and COTY

Source: Kim Kardashian Instagram
Source: Kim Kardashian Instagram

SKIMS, the lifestyle company co-founded by Kim Kardashian and Jens Grede, has acquired SKKN by Kim from Kim Kardashian and COTY, bringing her beauty NIL rights and ventures under the SKIMS brand.

This bold move marks a pivotal expansion for SKIMS, expanding its portfolio beyond apparel, said the company in a news release.

“Since its 2019 debut, SKIMS has redefined inclusivity and innovation, delivering solutions for every body—spanning shapewear, intimates, loungewear, swimwear, pajamas, and the recently announced NikeSKIMS activewear partnership with Nike. Now, by acquiring Kardashian’s majority stake and Coty’s minority stake in SKKN by Kim, SKIMS consolidates Kardashian’s lifestyle portfolio, integrating her expertise in cosmetics, skincare, and fragrance into its ecosystem,” it said.

Kim Kardashian. Courtesy of SKIMS

The company said Kardashian’s beauty legacy is undeniable. Her 2017 launch of KKW Beauty sparked a contouring revolution, while KKW Fragrance won “Fragrance of the Year” at the 2020 FiFi Awards. SKKN by Kim further elevated her influence, blending minimalist luxury with science-driven skincare.

“My mission has always been to create products that resonate deeply—whether it’s shapewear and lingerie that empowers or make-up and skincare that transforms,” said Kardashian, SKIMS Chief Creative Officer and Co-Founder. “Uniting everything under the SKIMS brand streamlines that vision.”

Jens Grede
Jens Grede

“This acquisition isn’t just growth,” said Grede. “It’s about the strength of our brand and our ability to enter a new category with authority.”

Through this acquisition, SKIMS will open its doors to expand into beauty, skincare, and fragrance, leveraging Kardashian’s proven expertise to redefine these categories with SKIMS global and retail DTC footprint. With plans to start launching in 2026, SKIMS is poised to reshape the beauty and fragrance industry as it has apparel—details forthcoming, added the company.

ABOUT SKIMS

Co-founded in 2019 by Kim Kardashian and Jens Grede, SKIMS is creating the next generation of Women’s underwear, loungewear, and shapewear and setting new standards by providing solutions for every body. From technically constructed shapewear that enhances your curves to underwear that stretches to twice its size, the brand’s goal is to consistently innovate on the past and advance the industry forward. SKIMS sells directly through SKIMS.com, permanent store locations in Georgetown, Aventura, Austin, Houston, Atlanta, New York and select retailers globally listed here. 

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Canadian Retail News From Around The Web For March 25, 2025

Canadian Retail News From Around The Web

News at a Glance

Retail Insider is streamlining its Canadian retail news from around the web to include a handful of top news stories that can be viewed quickly during the day. Here are the top stories from the past 24 hours.

Re: Hudson’s Bay:

Canadian clothiers sad to see Bay’s decline but say they long ago adjusted to new era (CityNews)

Hudson’s Bay closures ‘leave a hole in our psyche’, retail expert says (Global)

‘The loading dock was full’: Brands pull products from Hudson’s Bay amid liquidation (CityNews)

More Than Stores: The Historic Architecture and Lasting Legacy of Hudson’s Bay Buildings (Storeys)

B.C. shoppers confused, disappointed by delayed start of the Bay liquidation sale (CTV)

As Hudson’s Bay prepares to close most stores, shoppers chase its iconic striped blankets (Montreal Gazette)

Plenty of shoppers still waiting for liquidation deals at Vancouver’s Hudson’s Bay (Vancouver Sun)

Other News:

These new made-in-Canada apps and websites are helping people buy Canadian (Globe & Mail)

Opinion | Why the secret to unlocking Toronto’s retail future might be learning to go up and down stairs (Toronto Star)

Loblaw expanding body-worn camera pilot to Ontario (CTV)

Regina liquor store surprised as Sask. removes select Canadian-brewed beer from shelves (SaskToday)

Tariff war creating maze of costs for pinball business in Montreal (CTV)

Oakridge Calgary Co-op to celebrate grand opening on March 27 (Grocery Business)

Denninger’s closing Oakville store (Grocery Business)

Hudson’s Bay Bankruptcy Devastates Retail Workforce

Hudson's Bay 5-level store in downtown Victoria, BC. The store is one of 74 starting liquidation on Monday (March 24). Photo: Apple Maps

In a major development that marks the end of an era in Canadian retail, The Hudson’s Bay Company (HBC) has filed for bankruptcy protection. Beginning Monday, liquidation sales commence at 74 Hudson’s Bay department stores across Canada, with only six locations set to remain open—including three in Ontario and three in Quebec.

The restructuring also impacts HBC’s licensed luxury banners in Canada, with two of the three Saks Fifth Avenue stores—at CF Chinook Centre in Calgary and CF Sherway Gardens in Toronto—also slated for liquidation, alongside all 13 Canadian Saks OFF 5TH stores.

Suzanne Sears. Image via LinkedIn

While the news had been rumoured for weeks, the scale of the fallout has shocked observers and devastated staff. Retail employment expert Suzanne Sears, President of Best Retail Careers International, said the human toll of the shutdown is far-reaching.

“Roughly 10,000 people are directly employed by HBC, but when you include contractors and staff from brand shop-in-shops—cosmetics, jewelry, fashion—the number rises closer to 15,000,” said Sears in an interview. “Many of these individuals are career Bay employees. Some have been with the company for 30, 40, even 50 years.”

Devastation on the Sales Floor

Sears visited several stores in Ontario over the past week, including Mapleview in Burlington, Oakville Place, and CF Lime Ridge Mall in Hamilton. She described emotional scenes of employees clinging to hope.

“Staff were hugging each other and crying. They’re devastated,” she said. “These are not just casual jobs—these are people who gave their lives to this company.”

Despite heavy foot traffic amid the sales, she noted an eerie atmosphere in stores.

“All the escalators were turned off. Even elevators weren’t working in some locations. You have to leave the store and use the mall escalators just to change floors,” she said.

Sears was also surprised by the quality of certain departments.

“The men’s departments were immaculate, especially at Mapleview. Beautifully merchandised and stocked—it’s ironic to see that just before liquidation.”

Liquidators Move In, Inventory Stripped

Sears confirmed that external liquidation firms have already taken control, with some cosmetic and perfume counters cleared out and jewelry cases emptied.

“Most luxury beauty brands have pulled their inventory already. You’re seeing empty displays and discount racks resembling Winners stores—chaotic, messy, and picked over,” she explained.

Several international liquidation specialists are reportedly preparing to ship in additional inventory to keep stores stocked throughout the sales.

Luxury women’s department ‘The Room’ on the third floor of the Queen St. Hudson’s Bay store. Creative Director Nicholas Mellamphy re-joined The Room in February of 2024 and led a remarkable revival that will be halted with HBC’s bankruptcy. Photo: Craig Patterson

Employment Fallout and the Bigger Picture

The job losses are not only significant in scale but pose a challenge for the Canadian job market. Sears questioned how the industry would absorb so many displaced professionals.

“There are very few companies left in Canada that can take on full teams of inventory specialists, planners, senior buyers, and regional managers,” said Sears. “These were not just cashiers—these were experts in their fields.”

She warned that older employees in particular will struggle.

“Where do you place someone in their late 50s who’s only ever worked at HBC? Retail was once considered a career. This erodes that notion completely.”

While Sears expects some staff—especially those in luxury sales or specialized departments like men’s tailored clothing—to find work elsewhere, the broader picture is grim.

“People from the Olson shop, men’s suiting, or high-end cosmetics counters will land on their feet. But general merchandise staff? They’re facing limited opportunities,” she said.

Lack of Communication and Support Raises Alarm

Sears was critical of the company’s internal communication with staff, many of whom reportedly had no idea if they were scheduled for shifts beyond this week.

“HBC should have communicated clearly with every employee about their status, exit strategy options, and mental health resources. Leaving people in the dark is unconscionable,” she said.

She also questioned whether employees will receive severance or termination pay.

“In most bankruptcies, staff simply lose out. There’s no union protection for most HBC employees. They’ll be the last to be considered when creditors get paid.”

Hudson’s Bay Queen Street. Photo: Craig Patterson

Retail Careers in Question

Sears didn’t mince words when asked about the long-term prospects for retail workers in Canada.

“This is a death blow to retail as a career. Department stores once offered long-term, well-paid jobs. That era is gone,” she said. “Unless you’re with a luxury European brand—which tend to treat staff better—it’s no longer a viable path.”

She cited La Maison Simons as a Canadian brand that may thrive in the wake of HBC’s collapse.

“Simons is very Canadian, very loyal to its people. They’ll benefit from this, as consumers and workers alike seek alternatives,” she noted.

She also noted the strengths of luxury multi-brand retailer Holt Renfrew, the last of its kind in Canada as Saks prepares to exit the country. 

The American Ownership Question

Sears placed much of the blame on HBC Governor Richard Baker and the American private equity model behind the company’s strategy.

“This is Sears Canada all over again. The company was stripped for parts by American interests,” she said. “There needs to be government oversight to prevent these leveraged buyouts from destroying Canadian institutions.”

She pointed to the broader trend of American ownership hollowing out Canadian retail—not just in stores, but also in media and e-commerce infrastructure.

“If we’re going to allow foreign firms to run our largest employers, we need conditions: Canadian head offices, Canadian decision-making, and Canadian employment guarantees,” she insisted.

Hudson’s Bay Queen Street. Photo: Craig Patterson

What Happens Next for Workers?

Sears advised displaced employees to invest in professional resume help and job coaching, especially given the shift toward AI-driven recruitment systems.

“Many of these workers haven’t applied for a job in decades. They were promoted or poached. Now they need to learn to compete in a completely different job market,” she explained.

For those who remain at the six Hudson’s Bay stores still operating, the future remains uncertain. Sears noted that liquidation sales could extend into late spring or early summer, depending on how quickly merchandise sells through.

“Some staff will be rehired on short-term contracts to support these sales, but full-time roles are disappearing fast,” she said.

Final Thoughts: A Canadian Institution in Crisis

The demise of Hudson’s Bay’s full retail footprint is more than a financial collapse—it’s a cultural reckoning.

“This isn’t just about stores closing,” Sears emphasized. “It’s about the loss of a trusted brand, of careers, of stability, and of faith in the system.”

She called on provincial and federal governments, as well as industry organizations like the Retail Council of Canada, to do more.

“Retail is the largest private-sector employer in the country. Yet when crises hit, workers are abandoned. This has to change.”

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Odd Burger halts U.S. expansion plans

Image: Odd Burger

Odd Burger Corporation, a leading vegan fast-food restaurant chain and food technology company, announced Monday that its U.S. expansion plans are being halted amid escalating political tensions between Canada and the U.S.

On March 10, the company announced a strategy to deal with tariffs and raise capital to invest in its U.S. expansion, however, those expansion initiatives and investment plans are not moving forward at this time. Instead, the company plans on using the capital to invest in its Canadian manufacturing and franchise operations, it said in a news release.

James McInnes

“Given the global tariff uncertainty, we are putting the brakes on our U.S. expansion until pricing metrics can be formulated with certainty,” said James McInnes CEO and Co-Founder of Odd Burger.

“We are also seeing increased demand for our products in Canada, and as a Canadian Company, we want to make sure that we focus on our core market at this time.”

Odd Burger operates its own manufacturing facility in London, Ontario where it produces over 20 plant-based proteins and dairy-free sauces under the brand Preposterous Foods, using primarily Canadian sourced and grown ingredients.

The company’s food service product line is available for purchase at Sysco distribution centres across Canada.  

“In anticipation of price increases with U.S tariffs set to commence April 2, 2025, the Company believes it can help other Canadian companies transition to plant-based products made in Canada and sees a significant growth opportunity in supporting the Canadian market,” it said.

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Look For The Leaf Campaign Rallies Canadian Brands

Look for the Leaf marketing at Union Station in Toronto. Photo: Maple Leaf Foods

As economic uncertainty and the looming threat of tariffs stir concern among consumers, Maple Leaf Foods has launched a unique campaign urging Canadians to look local — not just in principle, but in practice. Rather than solely spotlighting its own products, Maple Leaf Foods is highlighting more than 15 fellow Canadian brands in a rallying call for unity and collective support.

The new campaign, titled “Look For The Leaf,” takes its name not just from Maple Leaf Foods’ own packaging, but from the Canadian maple leaf symbol found across many homegrown products. The initiative encourages Canadians to choose items that proudly carry the leaf, a signifier of their national roots.

D’Arcy Finley

“These are unprecedented times in Canada,” says D’Arcy Finley, Vice President of Brands at Maple Leaf Foods. “We felt it was time to do something bigger than just reminding people of our own Canadian heritage.”

A Campaign Born From Collaboration, Not Competition

Developed in partnership with creative agency No Fixed Address, the campaign is a distinct departure from more divisive “us vs. them” narratives seen in previous Buy Canadian movements. Instead, it embraces a spirit of unity.

“As shoppers, we’re also just citizens who want to do the right thing,” explains Jamie Marcovich, Executive Creative Director of the campaign. “Not everyone knows which products are truly Canadian. It can be confusing. This was about making it simpler — and about helping Canadians shop with intention.”

Among the featured brands in the campaign are well-known names like Dare, Chapman’s, Gay Lea, Neal Brothers, Clearly Canadian, Kawartha Dairy, Made Good, High Liner Foods, and Schneiders, among others.

Jamie Marcovich

The campaign is rolling out nationally through out-of-home advertising, social media, and a dedicated microsite, lookfortheleaf.ca, where Canadians can discover which brands are part of the initiative.

How Brands Were Selected: A Mix of Heart and Pragmatism

According to Finley, the original list of participating brands came together quickly — and practically. “It’s complicated for everyone right now,” he says. “What’s Canadian-owned? What’s Canadian-operated? Where do the profits go? We started with brands we already had relationships with and could move quickly with.”

Yet what began as a core group has since grown into something much larger.

“We are getting inundated with requests for a second round,” Finley reveals. “Other companies have been reaching out, wanting to participate. That’s been incredibly exciting.”

Youtube video

The Emotional Impact: ‘This Brought Me to Tears’

While the campaign has only just launched, the response has already been deeply emotional — especially for Finley, who says he’s heard from people across the industry moved by the gesture.

“In my career, it’s very rare that people reach out to say something brought them to tears,” Finley says. “But I’ve had that three times already with this campaign. It’s clear that people are craving unity right now.”

That sentiment is echoed by Marcovich: “People didn’t even know they were craving something like this. It’s a rallying point for Canadians — not to punch back, but to rise up together.”

Look for the Leaf marketing at Union Station in Toronto. Photo: Maple Leaf Foods

Grocers Respond with Enthusiasm

Although the campaign isn’t being directly activated in-store — at least not yet — grocers and retailers across the country are embracing the message.

“We’ve had overwhelming applause from our partners,” says Finley. “It aligns with the broader conversations we’ve been having with retailers, and we’re hearing a lot of praise for doing the right thing.”

Look for the Leaf marketing. Photo: Maple Leaf Foods

Not a Moment — A Movement

While some might see this surge in Canadian consumer pride as a fleeting reaction to trade uncertainty, both Finley and Marcovich believe the shift is here to stay.

“This doesn’t feel like a blip,” Marcovich says. “Even if the tariffs never happen, something has been ignited that isn’t going out.”

Finley agrees: “I’ll stake my reputation on it — this will persist for at least four years, and likely longer. We’re witnessing the start of something much bigger.”

He adds that, until recently, ‘Canadian-raised’ and ‘Canadian-made’ weren’t consistently top motivators for shoppers. “But that’s about to change. People want to support local now more than ever.”

Look for the Leaf marketing. Photo: Maple Leaf Foods

A Campaign Rooted in Values, Not Ego

What sets “Look For The Leaf” apart is its selfless stance — a brand using its voice to amplify others. “We’re proud to play a role in service of something bigger,” Finley says. “It’s not about ego; it’s about creating a movement.”

The team deliberately avoided reactionary tactics. “There was pressure to respond quickly and take centre stage,” Finley recalls. “But we paused. We took a breath. And we came back with something constructive.”

Marcovich likens it to the “24-hour rule” used by hockey parents. “You step away, think about it, then respond with purpose. That’s what we did.”

Look for the Leaf marketing. Photo: Maple Leaf Foods

Looking Ahead: More Leaves to Come

With growing interest from Canadian brands eager to join, a second phase of the campaign seems all but inevitable.

“We’ve already created space on the microsite for new partners to reach out,” Marcovich says. “This campaign has the power to grow organically.”

Whether driven by tariffs or a long-overdue sense of national pride, the movement is clearly resonating.

“It’s a time for us to come together,” Finley concludes. “And if this campaign helps Canadians make choices that support our economy, our communities, and each other, then we’ve done our job.”

Brands Participating in ‘Look For The Leaf’ So Far

  • Chapman’s
  • Clearly Canadian
  • Covered Bridge
  • Dare Foods
  • Fantino & Mondello®
  • Gay Lea
  • Greenfield Natural Meat Co®
  • High Liner Foods
  • Kawartha Dairy
  • Lunchmate™
  • Made Good
  • Mina® Halal
  • Neal Brothers
  • Organic Meadow
  • Schneiders®
  • Summer Fresh

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Maison Territo Opens Luxury Furniture Store at Royalmount

Maison Territo at Royalmount in Montreal. Photo credit: Phil Bernard

Maison Territo has officially opened its doors at the highly anticipated Royalmount development in Montreal, bringing an elevated and fashion-forward approach to luxury home furnishings. The 11,000-square-foot store marks a significant expansion for the family-run business behind Casa Vogue, which has served Quebec’s design community for over five decades.

“It’s a project we have at heart,” said David Territo, Co-Founder and CEO of Maison Territo. “This new store is about continuing our family legacy and offering something entirely new and exclusive to the Quebec market.”

David Territo

A Family Legacy Reinvented

The new store, Maison Territo by Casa Vogue, is the evolution of a business that started in the early 1970s with David’s father as a furniture maker. The family gradually transitioned into high-end retail, with Casa Vogue becoming a trendsetting destination for luxury furniture.

“We’ve always travelled the world—Milan, High Point, wherever we need to go—to stay ahead of trends,” said Territo. “Now, we’re introducing pieces that have never been available in Canada.”

Maison Territo represents a strategic expansion of the brand. Casa Vogue’s original store will remain open and is set to undergo renovations next year to further elevate the brand. “This isn’t a replacement. It’s an addition—and an exciting new chapter,” said Territo.

Versace Home at Maison Territo at Royalmount. Photo credit: Phil Bernard

An Exclusive Brand Experience

The new store is unlike anything else in the province. Designed by Montreal’s blanchette archi.design, the store is divided into four immersive brand zones—each dedicated to a luxury fashion house with its own home collection. These include Fendi Casa, Versace Home, Dolce & Gabbana Casa, and Bentley Home.

“When you walk into the Fendi section, you’ll feel like you’re inside a Fendi store,” said Territo. “The same goes for the other brands. Each space is designed to fully reflect the identity of the collection.”

Territo explained that each brand zone is built with intention and detail, offering a full range of furnishings—from living room and bedroom sets to fine tableware, accessories, and lighting. “We even have a mattress collection made in Italy using Loro Piana fabrics,” he added.

All four brands are exclusive to Maison Territo in Quebec.

Kitchen display at Maison Territo at Royalmount. Photo credit: Phil Bernard

A Design Destination at Royalmount

Maison Territo is located on the exterior portion of the newly opened Royalmount development, a premium retail and lifestyle destination in Montreal. The exterior-facing location places it near the skating rink and event spaces, offering easy access and strong visibility.

“The idea was to be among other luxury brands and restaurants in a location that caters to high-end clients,” said Territo. “It’s a destination for people who appreciate quality and design.”

The 11,000-square-foot showroom is large enough to accommodate the different brand zones while maintaining an open and elegant flow. “It’s four stores in one,” Territo noted. “Each one delivers a completely immersive brand experience.”

Dolce&Gabbana Casa at Maison Territo at Royalmount. Photo credit: Phil Bernard

Design That Reflects Heritage and Innovation

Maison Territo’s storefront features modern stainless steel arches—a contemporary nod to the Italian architectural influences found in the original Casa Vogue store.

“The arches represent our Italian heritage,” explained Territo. “We modernized them using stainless steel to create a fresh, architectural language that connects past and present.”

Inside, design continues to play a central role. The Dolce & Gabbana Casa section is wrapped in black to make the brand’s colourful pieces pop. A 17-foot bar greets visitors near the entrance, designed as a gathering point for events and daily hospitality.

“We’ll offer espresso, champagne, and host design events,” said Territo. “And above the bar, we’re showcasing a handmade lighting fixture from Quebec-based La Rose Gouillon—it’s stunning.”

Fendi Casa at Maison Territo at Royalmount. Photo credit: Phil Bernard

More Than Retail: A Concierge Experience

Maison Territo is more than just a store—it’s a full-service experience tailored to discerning homeowners, interior designers, and architects. The team offers bespoke concierge services and white-glove delivery across Canada.

“It’s not just about selling a product. It’s about guiding clients through a personalized journey,” said Territo. “From selecting a single standout piece to designing an entire home, we work closely with each client.”

The team also works closely with architects who are designing high-end residences. “They often build a room’s design around a single signature piece. That’s where we come in,” he said.

Versace Home at Maison Territo at Royalmount. Photo credit: Phil Bernard

Responding to Montreal’s Evolving Design Market

Territo believes that the timing is right for this type of store in Montreal, as many affluent clients previously shopped abroad for exclusive pieces.

“Montrealers who love luxury brands often go to Miami, New York, or Paris to find these products,” he said. “Now, they can find them here—local, exclusive, and curated.”

He also noted a cultural shift in the way people shop for furniture. “People are moving away from fast furniture,” he explained. “They want pieces with meaning, that can be passed down. A dining table isn’t just furniture—it holds memories.”

Looking Ahead

When asked about the potential for future expansion, Territo said the focus right now is on making the Royalmount location a success—but he didn’t rule out growth.

“We didn’t necessarily plan for a second location,” he said. “But now that it’s open, I’d love to take this brand and push it forward.”

More from Retail Insider: 

Canadian Retail News From Around The Web For March 24, 2025

Canadian Retail News From Around The Web

News at a Glance

Retail Insider is streamlining its Canadian retail news from around the web to include a handful of top news stories that can be viewed quickly during the day. Here are the top stories from the past 2 days.

Re: Hudson’s Bay:

Hudson’s Bay striped blanket becomes hottest collector’s item before store closures (Streets of Toronto)

Jamie Bradburn: The demise of Hudson’s Bay was written all over the company’s flagship Toronto store (Toronto Star)

The legacy of Hudson’s Bay will survive in thrift shops long after the company is dead and gone (Toronto Star)

‘My plan was to retire there’: As Hudson’s Bay begins liquidation Monday, thousands of employees brace for a massive wave of layoffs (Toronto Star)

I worked at the Bay years ago, and still remember the magic and thrill of the department store (Globe & Mail)

From fur trading post to retail store, Hudson’s Bay Company has played an instrumental role in Kamloops history (Castanet)

‘End of an era’: Ahead of store’s closure, Calgary shoppers seek sales, mementos at The Bay (Calgary Herald)

Union head representing Windsor’s Hudson’s Bay workers calls liquidation decision ‘very sad’ (CKLW)

Other Retail News:

Gen Z consumers say Buy Canadian movement is unaffordable (Globe & Mail)

Fishing for Canadian seafood at the grocery store? Labels may not tell the whole story (CBC)

Anthony Gismondi: What the U.S.-Canada tariff war means for local wine consumers (Vancouver Sun)

Trade war hits ‘Canada-reliant’ Point Roberts stores (BIV)

Hundreds Of Tesla EVs Pile Up In Canadian Parking Lots After Suspicious Sales Rush (Car Scoops)

Duty-free shop owner says his B.C. business is a hostage in cross-border economic war (CBC)

Merchants on this Montreal street call for commercial rent regulation to avoid being priced out (CBC)

‘NOT the 51st State’ art brings booming business to small, Sunshine Coast online store (CTV)

Once home to a Towers store, Welland site poised for rebirth with grocery store, restaurant, retail plaza (Welland Tribune)

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Guildford Town Centre announces immersive Smash + Tess pop-up

Spring Fling Pop-Up Rendering (CNW Group/Guildford Town Centre)

 Guildford Town Centre, Surrey’s premier shopping destination, is introducing Spring Fling, an exclusive pop-up experience with Romper Revolution brand, Smash + Tess. From April 18 to May 19, visitors to the Centre can shop the digitally-native brand’s iconic Rompers and bestsellers. Guildford shoppers will also have exclusive first access to a new Jillian Harris x Smash + Tess Garden Party Collection.

Located in Centre Court, Lower Level, the 660 square foot pop-up is a striking structure, designed to reflect the playful and inclusive values Smash + Tess is known for. Decorated with greenery and lush flowers, velvety shades of rich lavender cover the pop-up’s interior and carry through to the fitting rooms– each fitted with organic-shaped wall mirrors–creating a warm and inviting space to lounge and shop Smash + Tess’ latest collections, said the Centre in a news release.

Source- Smash + Tess
Source- Smash + Tess

“In addition to offering Smash + Tess’ full size range in the pop-up, a special Smash + Tess x Jillian Harris Collection will launch exclusively at the Centre on May 5 while quantities last. Inspired by Jillian Harris’s love for lush gardens and whimsical outdoor gatherings, the Garden Party Collection features four darling designs in soft pastel hues, dreamed up by Jillian herself and embraces the spirit of spring and summer. The lineup of versatile styles includes a maxi dress, mini dress, romper, and summer cardigan is available in sizes 2XS-4X and is designed to make everybody feel chic and confident,” it said.

Ashley Freeborn
Ashley Freeborn

“We’re excited to bring Smash + Tess and the Jillian Harris x Smash + Tess Garden Party Collection to life at Guildford Town Centre,” said Ashley Freeborn, Co-founder of Smash + Tess.

“As a Vancouver-based online brand, we love any opportunity to connect with our community in a physical space, where fans can try on our signature pieces and experience the collection up close.”

To celebrate the Garden Party Collection launch, Guildford Town Centre will host an exclusive meet-and-greet event with Jillian Harris on May 4 from 7 p.m. to 9 p.m. 

Jillian Harris. Source- Jillian Harris website
Jillian Harris. Source- Jillian Harris website

The Centre said the ticketed event will give attendees the first opportunity to shop the collection, with bubbly, lite bites, and a chance to snap photos with Jillian. Tickets for this are $10 and redeemable with any Smash + Tess purchase that night (in Centre purchase only). Tickets for purchase will be available at guildfordtowncentre.com at 10 am on April 28. Following the event, the Jillian Harris x Smash + Tess Garden Party Collection will be available to the general public at the Guildford Town Centre pop-up from May 5-6, while quantities last. For those unable to attend, the collection will officially launch online at smashtess.com on May 7.

Guildford Town Centre, a shopping mall situated in Surrey, British Columbia, has been catering to shoppers since its establishment on November 8, 1966. With hundreds of stores and restaurants, including popular brands like Hudson’s Bay, Walmart, Apple, and The LEGO Store, it’s a go-to destination for shopping and dining. Notably, it holds the title of the largest mall in the Lower Mainland south of the Fraser River and ranks as the third-largest in British Columbia.

Smash + Tess is a woman-owned and Canadian designed brand created by mother-daughter duo Ashley and Teresa Freeborn.

“Ushering in a new wave of everywear that is effortlessly chic and ethically produced, Smash + Tess has created a coveted clothing line that celebrates simplicity, style and comfort. Smash + Tess is made for every body, celebrating inclusivity and connecting people of all shapes and sizes. The Smash + Tess “Romper Revolution” also promotes a do-good, feel-good approach, through their fundraising efforts that have benefited organizations such as Rainbow Railroad, the Marsha P. Johnson Institute, Girl Up, BC Women’s Hospital, Mamas for Mamas and more,” says the company.

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Source- Smash + Tess
Source- Smash + Tess

How Trump’s Trade Agenda Threatens Canada’s Food Security

US President Donald Trump. Photo: AP

What if the dismantling of the global economy isn’t a side effect—but the very point of Donald Trump’s agenda?

By undermining multilateral trade frameworks, imposing aggressive tariffs, and sowing uncertainty across global supply chains, Trump is deliberately attempting to rewire the global economy around the United States. It’s a high-risk strategy, but one that could prove devastatingly effective at reasserting American economic dominance—while letting the rest of the world grapple with the fallout, including skyrocketing food prices and disrupted agricultural markets.

While many in the West view his actions as reckless, even irrational, there’s reason to believe that there’s a deliberate playbook behind this chaos.

Trump has long criticized trade liberalization and globalization. His views on tariffs aren’t new—they date back over three decades. And unlike many presidents who’ve built wealth via globally integrated industries, Trump cut his teeth in real estate and media—sectors largely insulated from international competition. That perspective shapes his disdain for multilateralism and his preference for bilateral economic muscle.

Investor Reactions and Food Sector Strain

Markets have responded accordingly. Since his inauguration, U.S. indices like the S&P 500 and Nasdaq have posted notable corrections—driven by growing investor concern over persistent inflation, economic slowdowns, and the erratic direction of tariff policy. For the food sector, where margins are thin and supply chains complex, this environment has already increased input costs and weakened trade fluidity.

But beyond the noise, Trump appears to be pursuing a form of neo-mercantilism. His economic worldview echoes a pre-WWI model, where tariffs—not income tax—funded governments. He rejects the post-war consensus: a multilateral order shaped by institutions like the WTO, IMF, and World Bank, designed to foster global economic interdependence and stabilize food flows and commodity markets.

Instead, he envisions a new economic order centered solely on American leverage. His nostalgic vision of an “American Golden Age” involves reduced reliance on trade, reindustrialization, and a consumer-driven economy detached from international obligations.

In this light, what appears like a self-sabotaging trade strategy could in fact be designed to compress global demand, suppress U.S. interest rates, and re-ignite American middle-class consumption—exporting inflation and volatility abroad, particularly into emerging markets and food-importing nations.

How Trump’s Trade Policy Affects Canada Food Security

The implications are profound. If global agri-food flows are destabilized in favour of U.S. self-sufficiency, nations like Canada—highly integrated into American supply chains—become uniquely vulnerable. A weakened Canadian dollar might soften some food prices at home, but the overall macroeconomic shock would be severe.

In such a scenario, Canada’s agri-food sector would need to pivot fast: dismantle protectionist barriers, pursue new trade partnerships, and invest heavily in domestic food resilience and value-added processing. But more fundamentally, Canada would need to recalibrate its agri-food geopolitical posture.

Ottawa’s recent hesitations—such as protecting an underdeveloped battery sector at the cost of agricultural diplomacy—signal a worrying misalignment. While others assess Trump’s return pragmatically, Canada risks being caught flat-footed, trapped in ideological bias rather than strategic foresight.

Canada Food Security Complicated by U.S.-China Tensions

Trump’s antagonism toward China only complicates things further. His narrative frames the pandemic not as a global tragedy, but as a geopolitical affront from a communist regime to capitalist hegemony. In that sense, his economic retaliation—through tariffs, reshoring, and deglobalization—may be viewed as a reassertion of U.S. supremacy.

If true, the consequences are not abstract. They will be felt at ports, in grain terminals, and in grocery aisles.

And as Canada heads into a federal election, the ballot-box question won’t be how to deal with Donald Trump. It will be how to respond to an evolving global food order—one increasingly shaped by two superpowers: the United States and China. This new agri-food world is not only real, it’s shifting by the day. And those who fail to adapt may find themselves not just behind—but left out entirely.

Let’s hope that recognition comes soon.

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