Browns Shoes Announces 3 Store Fall 2016 Expansion [With Renderings]

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Montreal-based multi-brand footwear retailer Browns Shoes will open three new stores this fall, including a Browns Outlet as well as two full-line Browns stores. The retailer is in the process of expanding its store operations for its Browns, B2 and Browns Outlet concepts.

On October 5 of this year, Browns Shoes will open a 3,564 square foot Browns Outlet at Tsawwassen Mills, south of Vancouver. On October 27 of this year, Browns Shoes will open two Browns stores — a 3,860 square foot store at CF Masonville Place in London, Ontario, as well as a 3,434 square foot unit at Kingsway Mall in Edmonton. 

The CF Masonville store is the first Browns location for the city of London, while the Kingsway Mall store will be Edmonton’s third Browns location. The Tsawwassen Mills store will be the company’s first Browns Outlet for British Columbia, and the ninth Browns Shoes location in the province. 

Browns Shoes currently operates 60 stores throughout Canada, and will open between four and six stores each year between 2017 to 2020, according to Senior Operations Manager Eric Ouaknine. Browns Shoes is a national retailer that operates stores coast-to-coast, from Vancouver to Halifax. The retailer is represented in Canada by brokerage Oberfeld Snowcap

Browns Shoes is a family-owned business, founded in 1940 in Montreal by Benjamin Brownstein. The company is now third-generation run. Stores feature designer brands as well as in-house brands including Mimosa, Browns Couture, The Wishbone Collection, Luca Del Forte, Intensi and B2. The B2 brand became so successful in its own right that it now boasts its own freestanding stores, which also carry various other designer brands.

*All renderings were provided by Browns Shoes. 

Article Author

Craig Patterson
Craig Patterson
Located in Toronto, Craig is the Publisher & CEO of Retail Insider Media Ltd. He is also a retail analyst and consultant, Advisor at the University of Alberta School Centre for Cities and Communities in Edmonton, former lawyer and a public speaker. He has studied the Canadian retail landscape for over 25 years and he holds Bachelor of Commerce and Bachelor of Laws Degrees.

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