SHEIN said the campaign is intended to reflect the role of creators and their digital communities in fashion discovery, inspiration, interpretation and conversation.
Called Hold the Room, the campaign follows four friends over a weekend, using three settings — an afternoon arrival, an evening lounge and a formal dinner — to showcase the company's tailoring and fabrics.
Authentic Brands Group has announced its acquisition of a majority stake in OVO's intellectual property, co-founded by Drake. The partnership aims to expand OVO's global reach while maintaining its creative identity.
The pop-up showcases SHEIN's top selections for Fall/Winter 2026, bringing the season's style forecast to life through six curated trend installations showcasing the key aesthetics shaping the months ahead.
GUESS will expand its Canadian product assortment with new home, children’s, apparel and accessories categories beginning in late 2026, with a broader rollout planned by spring 2027.
Local food hubs proposed to address grocery competition, Loblaw brings 'goss' campaign back for Ossfest in Toronto, Toys R Us stores clearning out in Winnipeg, and other news.
American luxury fashion brand St. John Knits has closed its Vancouver boutique at the Fairmont Hotel Vancouver, ending its standalone retail presence in Canada after helping shape the city's luxury retail district.
India-based fashion retailer Soch has opened its second Canadian store in Surrey, British Columbia, continuing an expansion strategy that began with its Brampton debut and highlighting the growing importance of demographic-driven retail growth in Canada.
Mondetta is expanding its Modern Ambition menswear brand with new stores in Toronto, Calgary and Vancouver, while evaluating additional opportunities across Canada, the United States and Europe.
Chanel has opened its largest store in Canada at Oakridge Park in Vancouver. The 13,000-square-foot location is the brand's first full-concept store in Canada and a key addition to the development's luxury retail lineup.
Lululemon reaches agreement with Chip Wilson over board nominees, thrift store popularity up, Longo's opening in King City, Shein accused of stealing Indigenous designs, and other news.
The partnership will anchor its “Get Your Bag” campaign, which was shot in New York City and features still images and video of Cardi B with products from FASHIONPHILE’s inventory of pre-owned luxury handbags and accessories.
SHEIN is opening a Toronto pop-up inside the former Zara store on Queen Street West as the retailer expands its experiential retail strategy across Canada.