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Consumer prices spike in February: Statistics Canada

Photo by Andrea Piacquadio
Photo by Andrea Piacquadio

The Consumer Price Index (CPI) rose 2.6% year over year in February, following an increase of 1.9% in January, according to a report released Tuesday by Statistics Canada.

While faster price growth was broad-based in February, the end of the goods and services tax (GST) /harmonized sales tax (HST) break partway through the month contributed notable upward pressure to prices for eligible products. Slower price growth for gasoline prices (+5.1%) moderated the all-item CPI acceleration, said the federal agency.

On a monthly basis, prices rose 1.1% in February. On a seasonally adjusted monthly basis, the the index rose 0.7%, it added.

“With the federal tax break ending on February 15, the GST and HST were reapplied to eligible products. This put upward pressure on consumer prices for those items, as taxes paid by consumers are included in the CPI,” explained Statistics Canada.

“As a result, prices for food purchased from restaurants declined at a slower pace year over year in February (-1.4%) compared with January (-5.1%). Restaurant food prices contributed the most to the acceleration in the all-items CPI in February. Similarly, on a yearly basis, alcoholic beverages purchased from stores declined 1.4% in February, following a 3.6% decline in January.”

On a year-over-year basis, gasoline prices decelerated, with a 5.1% increase in February following an 8.6% gain in January. Prices rose less month over month in February 2025 compared with February 2024, when higher global crude oil prices pushed up gasoline prices, leading to slower year-over-year price growth in February 2025, noted the federal agency.

“Month over month, prices for gasoline rose 0.6% in February. This increase was largely related to higher refining costs amid planned refinery maintenance across North America. This offset lower crude oil prices, which were largely a result of increased American supply and tariff threats, which contributed to concerns of slowing global growth.”

Tariffs affect many facets of the economy, including inflation. The imposition of tariffs by the United States and/or countermeasure tariffs by the Canadian government will have an impact on prices paid by Canadian consumers in the coming months. Read more about the potential impacts of US tariffs on the Bank of Canada’s website, said Statistics Canada.

Katherine Judge
Katherine Judge

Katherine Judge, Senior Economist at CIBC Capital Markets, said the unexpected pickup in core measures isn’t good news as this doesn’t yet reflect the impact of tariffs, which will see headline CPI exceed 3% y/y in the coming months.
Katherine Judge

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IKEA Canada shines spotlight on sleep poverty this National Sleep Awareness Month

Photo by Andrea Piacquadio
Photo by Andrea Piacquadio

This National Sleep Awareness Month, IKEA Canada is addressing a pressing issue that affects families across the country—sleep poverty. As a leader in home furnishings, IKEA said it is dedicated to helping people achieve better sleep because, as the company believes, a good night’s sleep is essential for a healthier, happier life. In line with this mission, IKEA Canada has launched its first-of-its-kind global IKEA Sleep Report 2025, which explores how people sleep, what affects their sleep quality, and how these issues can be addressed.

A key finding of the report highlights the connection between financial insecurity and poor sleep quality. Those experiencing financial struggles report a 15% decrease in sleep quality compared to the average person. This insight led IKEA to explore the realities of sleep poverty—where thousands of children and families across Canada lack access to a proper bed, contributing to disrupted sleep patterns.

Tanya Bevington
Tanya Bevington

“One of the most concerning things we found in our research was the number of children who go to sleep each night without a proper bed,” said Tanya Bevington, Head of Communications at IKEA Canada.

“At IKEA, we believe every child deserves a safe, comfortable place to sleep. That’s why we’re taking action to ensure as many kids as possible have access to a quality bed.”

To raise awareness about this hidden crisis, IKEA Canada has launched the Sleepless Lamp, an innovative installation designed to spotlight the sleep deprivation faced by nearly 500,000 children in Canada. The lamp visually represents the fragmented and erratic sleep of children affected by sleep poverty. Inspired by real sleep data, the Sleepless Lamp flickers and dims to mirror the sleep disruptions that many children experience—up to 20 per hour—due to inadequate sleeping environments, such as lack of proper beds or supportive mattresses.

Children suffering from sleep poverty are more likely to experience a range of health and developmental challenges, including:

  • 38% higher likelihood of reporting feelings of sadness
  • 24% of adolescents with poor sleep quality experience lower academic performance
  • Chronic sleep deprivation increases the risk of cognitive impairment, obesity, and mental health issues
  • 17.2% of children with insufficient sleep report hyperactivity, compared to 11.9% of those who get adequate sleep

“We’re using the Sleepless Lamp to shed light on the real, emotional impact of sleep deprivation,” said Bevington. “Sleep isn’t just about rest—it’s foundational to a child’s health and wellbeing. We want to raise awareness and make sure that every child has access to a good night’s sleep.”

IKEA Canada’s commitment goes beyond awareness—through a partnership with Furniture Bank, IKEA is investing $300,000 over three years to provide 1,200 Sleep Well Kits in 2025. Each kit includes a bed, mattress, pillow, bedding, and a soft toy, designed to provide essential sleep support for children in need. Additionally, IKEA is committed to refurbishing and redistributing gently used mattresses and other sleep essentials to ensure that they meet health and safety standards.

“When a child lacks a proper bed, they’re not just missing furniture—they’re missing the foundation for success in school, emotional wellbeing, and healthy development,” said Dan Kershaw, Executive Director of Furniture Bank. “Working with IKEA Canada, we’re shining a light on this hidden struggle and providing real solutions, one Sleep Well Kit at a time.”

IKEA is also advocating for government action on sleep poverty by calling for the establishment of a National Sleep Well Program and the introduction of a tax credit for vulnerable Canadians to help them access essential home furnishings.

To further support this cause, Canadians can engage in the movement by signing the pledge at IKEA.ca/SleeplessLamp, donating directly to Furniture Bank, or visiting the Sleepless Lamp installation at Scarborough Town Centre from March 27-30. The immersive installation offers free entry, with no reservations required.

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MPG announces launch of shop-in-shop experiences at premier Sporting Life locations

Source- Mondetta website
Source- Mondetta website

MPG (Mondetta Performance Gear) has announced the launch of its exclusive shop-in-shop experiences at select Sporting Life locations across Canada. This new initiative builds on MPG’s ongoing partnership with Sporting Life, a relationship that has been flourishing since 2018. The shop-in-shops will serve as a dedicated space for customers to explore MPG’s premium collections, which combine technical precision with modern aesthetics.

Ash Modha
Ash Modha

“We believe in empowering movement with each design,” says Ash Modha, CEO of MPG. “Now, more than ever, it is vital for two homegrown Canadian companies to unite in a spirit of collaboration to celebrate the excellence and ingenuity that defines our nation. Our partnership with Sporting Life has been instrumental in helping us share our vision with more Canadians, and we’re thrilled to take this collaboration to the next level with dedicated MPG shop-in-shop experiences.”

The new MPG shop-in-shops will showcase the brand’s ethically crafted collections, featuring signature fabrics like Sculpt and Dreamweave, which offer a luxurious feel and exceptional performance. With sustainably sourced materials and expertly tailored fits, each piece is designed for comfort, movement, and confidence.

Kara Anastasiadis
Kara Anastasiadis

“We are passionate about curating premium apparel that speaks to both performance and style,” says Kara Anastasiadis, Vice President of Purchasing at Sporting Life. “Our partnership with MPG aligns perfectly with our mission to offer the best in innovation, function, and style. As two proudly Canadian brands, we are excited to strengthen our collaboration and introduce dedicated MPG shop-in-shop experiences.”

The first of the exclusive MPG shop-in-shops will open at Yorkdale Shopping Centre on March 19, with additional locations opening soon after:

  • CF Sherway Gardens – March 21
  • Hillcrest Mall – March 24
  • Mapleview Centre – March 26
  • CF Market Mall – April 2

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Canada’s Most Popular Credit Cards Revealed in Study

Photo: creditwalk.ca

A recent survey by Money.ca has revealed Canada’s most popular credit cards, offering insight into consumer preferences when it comes to rewards, travel perks, and everyday spending. The findings highlight a strong preference for store-branded credit cards, as well as the growing role of cashback and retail rewards in shaping cardholder choices.

According to the survey, six out of the top 10 credit cards used by Canadians are store-branded. Leading the list are the PC® Mastercard® and Canadian Tire Triangle Mastercard, both of which reward cardholders for everyday spending on groceries and retail purchases. The popularity of these cards underscores the importance of practical rewards for Canadian consumers, many of whom prioritize savings on essential purchases over travel perks or luxury benefits.

Other notable store-branded cards in the top 10 include the CIBC Costco® Mastercard® and Walmart Rewards™ Mastercard®, which are particularly popular among budget-conscious shoppers. The strong performance of these cards suggests that Canadians value rewards programs that align with their daily spending habits.

Travel and Cashback Cards Lag Behind

While store-branded cards dominate the rankings, only two travel-focused credit cards made the top 10: the RBC Avion Visa Infinite and the BMO AIR MILES® Mastercard®. This trend reflects shifting consumer preferences, as many Canadians are prioritizing everyday savings over travel rewards, particularly in light of rising costs and economic uncertainty.

Similarly, only two cashback credit cards ranked among the top 10: the BMO CashBack® Mastercard® and the TD Cash Back Visa Card. Although cashback programs remain a valuable feature for many cardholders, store-branded cards with specialized rewards appear to have broader appeal.

Big Five Banks Face Competition

Despite their dominance in Canada’s financial landscape, the country’s Big Five banks are facing stiff competition from alternative credit card providers. The survey ranked the major banks based on the percentage of respondents who hold at least one of their credit cards:

  1. BMO – 43.25%
  2. CIBC – 32.45%
  3. RBC – 27.95%
  4. TD – 26.45%
  5. Scotiabank – 22.05%

Notably, the two most popular credit cards—the PC® Mastercard® and the Canadian Tire Triangle Mastercard—are not issued by any of the Big Five banks. This indicates that Canadians are increasingly looking beyond traditional financial institutions when selecting credit cards, opting instead for options that offer direct, tangible rewards.

Demographic Preferences: Income, Education, and Homeownership

The survey also analyzed credit card preferences based on demographics, revealing distinct trends among different income levels, education backgrounds, and homeownership statuses.

Income Level Trends

  • Lower-income households (earning less than $50,000 annually) favour the Walmart Rewards™ Mastercard®, reflecting a focus on cost savings for essential purchases.
  • Middle-income and higher-income households ($150,000+) lean towards premium cards like the CIBC Costco® Mastercard®, but the PC® Mastercard® remains the most popular overall.

Education Level Preferences

  • The Canadian Tire Triangle Mastercard and PC® Mastercard® are widely used across all education levels.
  • Individuals with higher education backgrounds tend to hold multiple credit cards, mixing store-branded options with premium bank-issued cards for diversified benefits.

Homeownership Impact

  • Homeowners prefer the PC® Mastercard® and Canadian Tire Triangle Mastercard, likely due to their strong rewards for household expenses.
  • Renters show a preference for the Scotiabank Scene+ Visa Card, which offers entertainment-focused rewards, indicating different spending priorities.

Online Shopping and the Rise of E-Commerce Cards

The increasing role of e-commerce in consumer spending is evident in the survey results. The Amazon.ca Rewards Mastercard ranked tenth, highlighting the growing demand for credit cards that cater to online shoppers. As Canadians continue to shift towards digital retail, e-commerce-specific rewards programs could become a more significant factor in credit card selection.

Final Thoughts

The Money.ca survey underscores a clear trend: Canadians value credit cards that offer rewards aligned with their daily expenses. While travel and cashback cards remain relevant, store-branded credit cards have captured the largest share of consumer interest, offering strong incentives for groceries, retail purchases, and household essentials.

As credit card providers continue to evolve their offerings, banks and financial institutions will need to adapt to changing consumer expectations. With affordability top of mind for many Canadians, practical rewards programs are likely to remain the dominant force in the credit card market.

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Georgian Bay Surf Club opens new multi-use venue in Collingwood (Photos)

Source: Kaegan Walsh
Source: Kaegan Walsh

Georgian Bay Surf Club has opened its highly anticipated new location in Collingwood, combining a surf shop, restaurant, and event space. 

Co-owner Curtis Eichenberger, who started the brand as a small community initiative, now operates a year-round destination that caters to locals and tourists alike. The innovative venue showcases a unique blend of retail, dining, and community-focused events, contributing to Collingwood’s growing appeal as a four-season destination.

The surf club offers a curated selection of exclusive international brands and sustainably sourced apparel, positioning itself as a key player in the local retail landscape. With a focus on organic cotton and locally made goods, the brand also aims to meet the demand for eco-conscious products.

The opening of this new space follows years of careful planning and brand-building, including pop-up shops and dinners to generate excitement. Eichenberger’s vision of creating a hub for surf culture is now a reality, attracting a diverse clientele and adding momentum to the town’s expanding retail scene.

Source: Kaegan Walsh
Source: Kaegan Walsh

Eichenberger said years ago he and his friends would surf out in Georgian Bay. From there some clothing featuring the area was made and promoted on Instagram. The intention was to sell to friends. Not make money really but just cover the costs of making the shirts.

“Without kind of doing anything, it really gained a lot of traction just because people thought it was cool. So I actually had a lot more people who didn’t even surf, they were reaching out about getting the sweaters and the shirts and whatever else. And then ultimately fast forward to a couple of years ago where my now partners and I had been looking at trying to find some real estate downtown Collingwood,” explained Eichenberger. 

“The original concept was just a real estate play. And then those guys kind of came back to me and said, you know, we really liked the idea of using the surf club as a brand, which I was obviously okay with because I’ve always wanted to have a hub for our little surf community or a clubhouse style surf shop, knowing that you can’t really have a standalone self-sustaining surf shop. It’s just not going to work. There’s just not enough people buying surfboards and wetsuits in town to justify doing that.

“We knew we were going to renovate an old building. We knew all of that. Once we decided to use the surf club, we actually went back and got a proper branding team to rebrand the surf club. We worked with an interior designer in Toronto to give us the concept of the space. And then, I kind of went back to the guys and as we went back and forth between the different ideas, I said, you know, let’s explore opening a restaurant, and having the surf shop and the restaurant kind of live as one in the same open concept building.”

He worked with Kaegan Walsh Architect Ltd. to create a unique space.

Source: Kaegan Walsh
Source: Kaegan Walsh

Today, the concept has a bar and restaurant on the main floor and then open concept second storey surf shop and event space. The establishment is open year-round.

“It’s been great so far. We kind of kept the brand in front of everybody for a couple of years while we were doing the build between doing pop-up shops or doing pop-up dinner services and stuff like that with our chef coming up. Partners of mine, two of them own a wine and whiskey bar in Collingwood.

“So we were able to use their bar to do these dinners. Just certain special events. We had drummed up a lot of anticipation over those couple of years that we were building it out.”

The location is about two hours north of Toronto on the shores of Georgian Bay at the base of Blue Mountain, which is Ontario’s largest ski resort. 

“Collingwood has become quite a large attraction with all of our new bars and restaurants, and having the waterfront here,” said Eichenberger “It’s quite a destination.”

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Source: Kaegan Walsh
Source: Kaegan Walsh
Source: Kaegan Walsh
Source: Kaegan Walsh
Source: Kaegan Walsh
Source: Kaegan Walsh
Source: Kaegan Walsh
Source: Kaegan Walsh

Canadian retail sector shows resilience: JLL

Photo by Arina Krasnikova
Photo by Arina Krasnikova

The Canadian retail sector continues to show remarkable resilience and growth, despite ongoing economic challenges, according to Trevor Thomas, Executive Vice President at JLL. 

Thomas said the strong performance of retail markets across the country, driven by a combination of factors including post-pandemic recovery and a shift in consumer behaviour. Retail sales remain robust, with Canadians continuing to spend on both legacy and new brands, fuelling expansion discussions, particularly in high-demand markets like Vancouver, Calgary, and Toronto.

While retail development across Canada has slowed, mixed-use projects are providing new opportunities for growth. Thomas noted that outside of a few notable developments like Oakridge in Vancouver, most new retail spaces are being integrated into larger mixed-use projects, combining office, residential, and retail components. The demand for space remains high, especially in popular retail categories such as grocery stores, QSRs, and healthcare providers, all contributing to a vibrant retail landscape that is defying the conventional narrative of retail decline.

A significant trend in Canadian retail is the rising demand for “lifestyle centres” – open-air developments that combine retail, dining, and entertainment, commonly seen in the U.S. While Canada has a few examples like Park Royal and Oregon Crossing in Vancouver, the sector remains underdeveloped. Thomas emphasized that as brands continue to seek these types of spaces, Canadian developers are likely to see an increase in such projects, signaling a shift in the types of retail environments consumers want as they return to physical shopping.

Trevor Thomas
Trevor Thomas

“The retail markets continue to show resilience and adaptability post-pandemic,” explained Thomas. “Landlords across the country and all the major cities are doing what they can to enhance connectivity, especially in markets like Calgary and in Toronto.

“Canadians continue to shop. Everybody has a little bit of discretionary income that they’re willing to spend. The Whistler ICSC was a positive one this year. I think a lot of the legacy brands that have been established in Canada for quite some time have had consecutive years of year-over-year growth. And with that spurs the discussions around expansion. But then that begs the question, where can you expand when you have these mature store networks?”

Thomas said the enclosed malls are continuing to see year-over-year growth and surpassing any pre-COVID numbers right now. High streets are doing well too.

“As the population continues to grow, so does the corresponding retail. Grocery stores and your QSR and your healthcare providers, they’re all looking for real estate as well. And for all of those things, you need to go out, get in your car. And then there’s all the ancillary retail that comes with the traffic that those anchors, those retailers bring and people benefit from the foot traffic.”

Thomas said new retail construction is slow across the country with the exception of mixed-use projects where retail is popular at the street level of residential and office towers. The only opportunity to grow is through store closures but that empty space get absorbed very quickly.

“The retail that’s growing and doing well is sort of the perceived value-driven brands within the marketplace. The outlet malls are doing very well, the made-for-factory offerings are continuing to grow and expand. They’re all doing very well. The luxury side of the market has done well, but I’m not blind to the fact that we got some big winds ahead of us and we’ll see if that can continue.”

Thomas said the flavour of the month right now is lifestyle centres. Many brands want to be in them but there just enough of that space to meet the market demand.

“I think we’re going to start to see some of those develop organically through power centres,” he added.

According to JLL’s recent Canadian Commercial Real Estate 2025 Outlook, the retail sector is showing resilience as limited new supply is supporting solid rental growth, with mall sales reaching record levels even when adjusted for inflation.

Photo by Anna Tarazevich
Photo by Anna Tarazevich

Strong finish to 2024: Despite overall moderating consumer spending and lower consumer confidence, early indicators point to an increase in holiday sales year-over-year, with a boost in discretionary goods spending. Shoppers delayed purchases to take advantage of GST tax relief on holiday goods and services, with December sales stronger than November’s. Services spending, including entertainment, travel, and dining, regained momentum.

Shoppers favour in-person: JLL Canada’s 2024 Holiday Shopper Survey indicates that more shoppers still prefer to shop in-store instead of online. Shopping centres remain the preferred avenue for holiday purchases, with 74% of respondents choosing this option. Nearly all respondents reported planning to visit shopping centres during the holiday season, with an average dwell time of 66 minutes.

Retail corridors undergo strategic enhancements: Core retail urban corridors, such as Sainte-Catherine Street in Montréal and Stephen Avenue in Calgary, are looking to improve infrastructure to enhance the shopping experience through pedestrianization and transit improvements, according to JLL City Retail Report 2025. While elevating the appeal of Toronto’s Bloor Street.

U.S. tariffs introduce new retail uncertainty: While shoppers are expected to spend more per-capita in 2025, a new downside risk is the U.S. tariffs on Canadian goods and Canada’s retaliatory tariffs on U.S. goods. These measures create an uncertain environment that drives inflation and supply chain disruptions, but also leads to strong calls to buy Canadian goods and near-shore supply chains.

Primaris maintains its acquisition momentum: Primaris REIT continues to pursue the strategic acquisition of shopping centres across the country to boost its sales productivity and portfolio quality. This year, Primaris announced the purchase of 100 percent of Oshawa Centre and 50 percent of Southgate Mall in Edmonton. Previously, Primaris acquired Les Galeries de la Capitale in Québec City, Halifax Shopping Centre, and Conestoga Mall in Waterloo. 

Forever 21 U.S. Bankruptcy Won’t Affect Canadian Stores

PHOTO: SOMERSET COLLECTION

Los Angeles-based fast-fashion retailer Forever 21 has filed for bankruptcy in the United States, marking its second such filing since 2019. Forever 21’s operations in Canada will remain unaffected for now, given that the brand is owned and operated by Toronto-based YM Inc.

F21 OpCo, the operator of Forever 21 stores in the U.S., has filed for Chapter 11 bankruptcy protection, following years of financial struggles. The company announced that its approximately 350 U.S. stores and e-commerce platform will remain open as it begins to wind down operations. This move follows unsuccessful attempts by SPARC Group—the joint venture that acquired the brand in 2020—to revive the business amid increasing competition and market shifts.

Forever 21’s failure to regain a strong foothold in the U.S. market comes amid mounting pressures from new fast-fashion competitors, changing consumer preferences, and economic instability. Despite efforts to reposition itself, the brand was unable to sustain operations profitably.

Canadian Stores Remain Open Under YM Inc.

While Forever 21’s U.S. operations are ceasing, the situation in Canada is markedly different. YM Inc., a Toronto-based retail conglomerate, owns and operates Forever 21’s Canadian stores and has integrated the brand within its larger portfolio. Forever 21 merchandise is available in standalone branded stores, as well as through YM Group’s other retail chains, including Urban Planet.

YM Inc. revived Forever 21 in Canada in 2021, two years after the brand originally exited the market due to its 2019 bankruptcy, closing all 44 stores. The company strategically reintroduced the brand in key locations across the country, ensuring that Canadian consumers could continue shopping in-store and online. With this independent ownership structure, Forever 21’s Canadian presence is not impacted by the financial difficulties affecting the U.S. operations.

What Led to Forever 21’s U.S. Bankruptcy?

According to court filings, F21 OpCo’s Chief Financial Officer, Brad Sell, attributed the bankruptcy to various challenges, including intensifying competition from global fast-fashion retailers, rising operational costs, and shifting consumer shopping behaviours.

Sell highlighted that the company explored multiple options to stabilize operations but was ultimately unable to find a sustainable path forward. “While we have evaluated all options to best position the company for the future, we have been unable to find a sustainable path forward,” he said. “As we move through the process, we will work diligently to minimize the impact on our employees, customers, vendors and other stakeholders.”

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Hudson’s Bay Employees and Retirees Face CCAA Uncertainty

Hudson's Bay store next to a mall entrance at CF Polo Park in Winnipeg. Photo: Cadillac Fairview

The fate the Hudson’s Bay Company (HBC), is in jeopardy as the company undergoes restructuring under the Companies’ Creditors Arrangement Act (CCAA). The March 7, 2025, filing has sent shockwaves through the retail industry, raising serious concerns for the company’s 9,400 active employees and thousands of retirees whose livelihoods are at stake. Legal representatives for affected workers are now scrambling to ensure their financial futures are protected amid what could be one of the most consequential retail liquidations in Canadian history.

Hudson’s Bay was granted court protection from its creditors on March 7, 2025, under the CCAA. Last week the company had an initial plan to keep roughly 40 Hudson’s Bay stores open, a move contingent on landlords waiving rent payments for a period and possibly investing in those locations to sustain their operations.

However, late Friday, Hudson’s Bay announced that discussions with landlords had been unsuccessful. The company secured only limited financing, which, according to a press release issued on Friday, would “require the full liquidation of the entire business” unless an alternative source of significant capital could be found.

At the Monday March 17 court hearing, a lawyer representing Hudson’s Bay employees and retirees opposed the liquidation moving forward so quickly, warning that it could become “one of the biggest mass terminations in Canada” since the failure of Sears Canada. Of the thousands of staff across the country, roughly 647 are unionized, according to court documents. Any failure to secure alternative financing would also likely force the wind-up of the company’s pension plans.

Mass Terminations and the Fight for Severance

If HBC proceeds with liquidation, the immediate termination of thousands of employees is expected. Under employment standards laws, terminated employees are entitled to severance and notice pay, but whether HBC can fulfill these obligations remains uncertain.

One potential avenue of relief is the Wage Earner Protection Plan (WEPP), a federal program that provides up to $8,844.22 per employee toward unpaid severance and wages. However, WEPP does not automatically apply in CCAA proceedings, meaning workers may face lengthy legal battles before receiving compensation.

Pensions : Will Retirees Be Left Behind?

The Hudson’s Bay Company Pension Plan (HBC Plan) is a registered pension fund under the Ontario Pension Benefits Act. It includes both defined benefit and defined contribution components, covering a large number of past and present employees. The company has confirmed that the restructuring does not affect pension benefits accrued under the HBC Pension Plan, with assets held in a trust.

Disability and Other Benefits at Risk

Beyond pensions, health benefits, life insurance, and disability payments are all at risk. The termination of HBC’s employee benefits programs would leave disabled workers without crucial support, further deepening the financial strain on former employees.

“There are employees currently on disability who depend on these payments for their daily living expenses,” the Aide Memoire states. “If these benefits are cut off, it will be devastating.”

What Happens Next?

With HBC’s CCAA proceedings ongoing, the company has yet to release a definitive plan regarding its stores, employees, and other obligations. Unless a last-minute buyer emerges, full liquidation is the most probable outcome.

For now, the fate of thousands of Canadian workers and retirees remains in limbo, as they await clarity on their financial futures.

The coming weeks will be critical in determining whether employees receive fair severance and whether legal precedents will be upheld. One thing remains clear: the collapse of Hudson’s Bay could leave a lasting mark on Canada’s retail and labour landscape.

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Hudson’s Bay Liquidation Delayed as Court Hears Future Plans

Hudson's Bay store. Photo: Hudson's Bay Company


The fate of Canada’s iconic retailer, Hudson’s Bay, remains uncertain following a pivotal court hearing on Monday, March 17. Lawyers representing the struggling retailer told an Ontario Superior Court judge that unless a buyer or additional financing is secured, liquidation sales could have commence on Tuesday (March 18) across Hudson’s Bay’s 80 department stores, three Saks Fifth Avenue locations, and 13 Saks Off Fifth outlets.

“As it stands right now, the math doesn’t work,” Ashley Taylor, a lawyer for Hudson’s Bay, told the court. “We are actively seeking new capital, but as of today, liquidation remains the most viable course of action.”

At the end of Monday’s hearing, Justice Peter J. Osborne urged the retailer and its landlords to keep negotiating and to de-escalate tensions amongst parties. A ruling on Hudson’s Bay’s proposal could be issued as early as 2 p.m. on Tuesday, when Justice Osborne is set to hear from the company and other stakeholders on whether they reached an agreement on key issues discussed during Monday’s hearing.

Struggles to Secure Financing and Rescue the Business

Hudson’s Bay sought court protection under the Companies’ Creditors Arrangement Act (CCAA) on March 7 after an eleventh-hour financing deal collapsed. The company has since secured $23 million in interim financing from Restore Capital LLC, a private equity firm specializing in distressed businesses. However, this funding only facilitates an orderly liquidation rather than a restructuring plan that would allow Hudson’s Bay to remain operational.

“We are looking anywhere we can for that capital,” Taylor stated. “We need to cast the net as wide as possible, looking for solutions here.”

Justice Osborne, presiding over Monday’s hearing, expressed concerns that selling off assets too quickly could eliminate any chance of saving part of the business. “I want to make sure we haven’t sold the jewels in the crown, as it were, making a better outcome impossible,” Osborne said.

A key issue in the case is Hudson’s Bay’s request to extend the pause on its rent payments to RioCan-Hudson’s Bay JV, a joint venture with RioCan Real Estate Investment Trust. The retailer currently operates 12 stores in properties leased or subleased through the joint venture and its subsidiaries.

Additionally, the court heard objections from a group of Hudson’s Bay employees and retirees, who argued against the company’s liquidation. They urged for a one-week delay in the process to allow further negotiations with stakeholders, including landlords, in an effort to keep the business from shutting down.

Landlords, Lenders, and the Battle Over Debt

Hudson’s Bay had been in talks with landlords to keep roughly 40 stores open. However, those discussions fell apart late last week. The retailer had proposed that landlords temporarily waive rent payments and potentially invest in keeping select locations operational. Without such agreements, full liquidation is the only path forward.

Retail analyst Carl Boutet weighed in on the situation, citing financial documents submitted to the court. “Their monitor anticipates $465 million in revenue from liquidation, which after operating costs would generate around $158 million in net cash flow,” Boutet said. “But with $258 million in senior debt, a significant portion of unsecured debt—including payments owed to suppliers—will not be recovered.”

Boutet also noted disparities in financial priorities, adding, “Directors have requested to double their liability insurance to $50 million, while the key employees responsible for managing this crisis will receive only $3 million in compensation.”

Liquidation to Extend to E-Commerce

Elizabeth Pillon, another lawyer representing Hudson’s Bay, revealed that the company currently has about $315 million in inventory on its balance sheet. The proposed liquidation will extend beyond physical stores, affecting the company’s e-commerce business. The online operations will continue until the company’s Scarborough, Ont., distribution centre is emptied.

The proposed liquidation plan has faced strong opposition from employee representatives. Andrew Hatnay, a lawyer advocating for Hudson’s Bay workers, argued that the retailer’s collapse will lead to one of the largest mass terminations in Canada since Sears Canada folded.

Hatnay urged the court to delay the liquidation by one week, stating, “Once liquidation starts, it becomes a self-fulfilling prophecy. When customers rush in to buy up all the inventory, Hudson’s Bay will be left with so few options to move forward that the business will be finished.”

“Allowing this liquidation to start virtually instantly, seals the fate,” he added.

As Hudson’s Bay prepares for liquidation, it has announced plans to stop accepting gift cards after April 6. The company has already paused its loyalty program, leaving over 8.2 million Canadian customers with approximately $58.5 million in unused—now useless—points. This decision has sparked frustration among customers who relied on the rewards system.

Potential Buyers? Hope Dwindles

Despite ongoing speculation, few viable buyers have emerged for Hudson’s Bay’s assets. “At this point, we’re essentially waiting for a miracle,” said Boutet. “Maybe a group like Thailand’s Central Group, which has had success with Selfridges in the UK, might step in. But realistically, I have a better chance of being struck by lightning.”

JLL was announced to be involved in selling Hudson’s Bay leases to new tenants, though a Hudson’s Bay representative says that may no longer be the case. Landlords themselves may prefer to reclaim properties outright rather than participate in a structured sale process, Boutet said. 

If the court grants approval, Hudson’s Bay will seek buyers for its leases and may also sell its operations and intellectual property, including its iconic stripes and point blanket designs. Any potential sale of the company would require repayment of its senior debt, according to an affidavit filed in court on Friday by Hudson’s Bay Co. ULC Chief Financial Officer Jennifer Bewley.

The Looming Liquidation

With liquidation sales expected to commence later this week, many questions remain. If all assets are sold, will Hudson’s Bay exist in any form beyond mid-2025? The answer likely depends on whether a financial saviour emerges in the coming weeks.

“The appetite for this much inventory hitting the Canadian market all at once is questionable,” said Boutet. “We know there’s no goodwill left among creditors and vendors. That won’t change between now and June 15.”

For now, the focus is on whether the court will approve the company’s request to move forward with liquidation sales. An outcome is expected later this week. Meanwhile, questions linger over the role of Hudson’s Bay’s leadership, including the company’s governor, Richard Baker.

“Where is Governor Baker in all of this?” Boutet asked. “He’s been awfully quiet.”

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