Advertisement
Advertisement
Home Blog Page 374

Trump’s Tariffs Hurt Canada’s Agri-Food, Our Policies Hurt More

Canadian agri-food. Image: Immigration News Canada

The Trump administration’s recent decision to impose a 25% tariff on Canadian and Mexican food products on March 1 is a wake-up call for Canada’s agri-food sector. As a nation that prides itself on food security and a robust agricultural trade surplus, Canada now faces a critical test of its ability to remain competitive in an increasingly protectionist global economy.

According to the new Global Agri-Food Most Influential Nations Ranking, compiled by the Agri-Food Analytics Lab at Dalhousie University and commissioned by MNP, Canada ranks thirteenth among G20 nations in terms of global agri-food influence. The United States, our neighbours, are number one. While the country has high performance in food security and political stability, its weaknesses lie in innovation, trade diversification, regulatory efficiency, and interprovincial trade barriers. These vulnerabilities are now being exploited by the latest U.S. trade policy shift.

The Economic Weight of Canada’s Agri-Food Trade Surplus

Canada’s agri-food trade surplus stands at $13.3 billion, ranking fifth among G20 nations. This surplus underscores Canada’s role as a net food exporter, supplying high-quality agricultural products to global markets, with the U.S. being the most significant trading partner. A 25% tariff on Canadian food exports will inevitably disrupt this balance, making Canadian goods less competitive in the U.S. market, leading to lower profit margins for producers, and ultimately affecting Canadian consumers.

The tariffs will also exacerbate existing challenges within the industry. The Dalhousie report highlights Canada’s struggle with high logistical costs due to its vast geography, regulatory obstacles for small businesses, and the lack of strategic investments in value-added processing. Compounding these issues are interprovincial trade barriers, which prevent efficient movement of food products within Canada itself. These barriers, ranging from differing provincial regulations to taxation inconsistencies, increase costs for producers and limit economic growth. With American tariffs cutting deep into exports, the need for Canada to build stronger trade alliances beyond the U.S. has never been more urgent.

Canada is currently classified as a Tier 2 country in global agri-food competitiveness, trailing behind Tier 1 leaders like the U.S., Japan, China, and Germany. These nations have successfully implemented policies that encourage innovation, facilitate exports, and support domestic industries through targeted investments. Canada’s fragmented regulatory framework, interprovincial trade restrictions, and inconsistent support for agri-food innovation leave it vulnerable in times of economic turbulence.

US President Donald Trump mocks a disabled reporter. Photo: NBC

The Need for Domestic Processing Investments

The report emphasizes the importance of domestic processing investments, which would allow Canada to capture more value from its agricultural output rather than simply exporting raw materials. This is a key area where Canada lags behind top-performing nations. With the U.S. tariffs threatening Canada’s access to its largest market, the government must act decisively to enhance domestic food processing capabilities and expand export markets in Asia, Europe, and the Middle East.

The tariffs imposed by the Trump administration serve as a stark reminder that Canada cannot afford to rely too heavily on any single trade partner. Diversifying trade relationships and strengthening domestic food production and processing are now imperatives, not just aspirations.

Policy Recommendations for Strengthening Canada’s Agri-Food Sector

Policy actions must include:

  1. Increased R&D Investment – Canada must prioritize research in agri-food innovation, including advanced food processing, precision agriculture, and sustainable farming practices.
  2. Regulatory Reform – A streamlined, transparent regulatory environment would enable agri-food startups and small businesses to scale up and compete internationally.
  3. Trade Diversification – Expanding trade agreements beyond North America to markets like the European Union, Japan, and Southeast Asia would mitigate the risks of protectionist policies from the U.S.
  4. Domestic Processing Growth – More investment in food processing facilities would help retain economic value within Canada, reducing reliance on raw commodity exports.
  5. Strategic Infrastructure Development – Addressing high transportation costs and supply chain inefficiencies would enhance Canada’s competitiveness in global food markets.
  6. Interprovincial Trade Reform – Removing barriers that limit the free movement of food products between provinces would improve domestic market efficiency and competitiveness.

A Crossroads for Canada’s Agri-Food Future

Canada’s agri-food sector is at a crossroads. The Trump administration’s tariffs have exposed underlying weaknesses in Canada’s trade strategy and industry resilience. While Canada enjoys food security and a stable political environment, its ability to innovate and expand its global influence remains constrained by structural inefficiencies. By implementing forward-looking policies, Canada can turn this challenge into an opportunity—one that strengthens its agri-food industry and secures its place as a global leader in food production and export.

If Canada fails to act swiftly, the consequences will extend far beyond the farm gate. The time to secure Canada’s agri-food future is now.

More from Retail Insider:

Canada Battles Economic Uncertainty Amid U.S. Tariff War

US President Donald Trump raising his arm in a salute. Image: NBC News

On February 1, the global economic landscape shifted dramatically as U.S. President Donald Trump announced sweeping tariffs on Canadian goods. Tariffs are set to begin on March 1. The move includes a 25% tariff on most imports and a 10% tariff on energy products. In response, the Canadian government imposed retaliatory tariffs of 25% on U.S. imports. This abrupt escalation has sent shockwaves through both nations, creating widespread uncertainty and concern within the Canadian retail sector.

“I think a lot of people are freaked out about it because we don’t know what’s going to happen,” said George Minakakis, Founder and CEO of Inception Retail Group, during an in-depth interview with Retail Insider. “The uncertainty is the biggest issue. Trump is an emotional leader, and that unpredictability makes it hard to plan for the future.”

The Economic Fallout

The Wall Street Journal did not mince words, calling the Trump tariffs “The Dumbest Trade War in History.” This sentiment is echoed across economic sectors, with experts warning of dire consequences if the trade conflict continues unchecked.

George Minakakis. Photo: LinkedIn.

“The intent behind these tariffs is to rebase American companies and jobs,” Minakakis explained. “But the collateral damage will be significant, especially for Canadian small businesses and consumers who are already feeling the pinch of inflation and economic instability.”

Canada’s heavy reliance on the U.S. as a trading partner makes it particularly vulnerable. According to Minakakis, “For over 30 years, we’ve depended on the U.S., and that’s stymied our ability to attract foreign investment. This dependency has made us less competitive both domestically and internationally.”

The Bank of Canada has already issued warnings about the potential for a recession by mid-year if the trade war persists. “In my view, retailers have the next six months to act quickly,” Minakakis advised. “If this continues, we could see a significant economic downturn by summer. Businesses need to pivot now to minimize the damage.”

Impact on Canadian Retailers

The Canadian retail landscape is bracing for a ripple effect. Minakakis emphasized that the first to suffer will be the 60% of Canadians living paycheck to paycheck, followed closely by small businesses—the backbone of the Canadian economy.

“Small businesses will be hit hard,” he warned. “They don’t have the financial cushion to absorb sudden cost increases. We’re talking about potential layoffs, store closures, and reduced consumer spending.”

Retailers are already strategizing on how to mitigate the impact.

“Canadian retailers have the next six months to pivot,” said Minakakis. “They need to diversify their supply chains, focus on Canadian-made products, and emphasize their local roots to attract consumers who want to support domestic businesses.”

The Role of Canadian Consumers and Nationalism

Consumer behaviour will play a pivotal role in navigating this economic storm. “If Canadians shift their spending towards locally made products, we could make a serious impact on the U.S. business economy,” Minakakis noted.

Data suggests that the average Canadian spends approximately $8,800 annually on American products, while Americans spend only $1,200 on Canadian goods. “If even a fraction of that spending is redirected to Canadian businesses, the economic impact would be substantial,” he added.

Social media has already become a battleground, with lists circulating that identify American products and their Canadian alternatives. “The ‘Shop Canadian’ movement is gaining traction,” said Minakakis. “It’s not just about economics; it’s about national pride and economic sovereignty. This sense of nationalism can influence purchasing decisions, creating a ripple effect throughout the economy.”

Impact on U.S. Companies Operating in Canada

American retailers like Walmart, Costco, and Home Depot face unique challenges as Canadian consumers become more selective. “These companies have a PR crisis on their hands,” Minakakis said. “They need to address Canadian concerns directly. Are they going to support Canadian consumers or remain silent? Their response could determine their long-term success in Canada.”

The potential for boycotts against American brands is growing. “We could see consumers turning away from U.S. luxury brands like Ralph Lauren,” Minakakis suggested. “If national sentiment shifts, it won’t just be temporary. Long-term changes in consumer preferences could reshape the retail landscape for years.”

Geopolitical Risks and Lack of International Support

Canada finds itself in a precarious position, with little international support. “We’re on our own,” Minakakis stated. “Other countries are watching how we handle this, but they’re focused on their own economic interests. This isolation adds another layer of complexity to the crisis.”

Discussions about expanding oil pipelines to the east and west are resurfacing as potential economic lifelines for Canada. “While these projects could benefit the economy, they’re long-term solutions,” Minakakis explained. “We need immediate strategies to manage the current crisis, but investing in energy infrastructure will help in the future.”

Critique of the U.S. Response and the Road Ahead

Many U.S. companies and political leaders are hesitant to challenge the Trump administration. “It’s like everyone is afraid to tell the President the unvarnished truth about the economic risks to Americans,” Minakakis quipped. “This lack of open criticism is alarming, especially when the policies have such far-reaching consequences.”

American consumers could quickly feel the impact of the tariffs. “Gasoline could go up by 30 to 40 cents a gallon, and cars might cost an additional $3,000 on average,” Minakakis warned. “When people see these price hikes at the pump and grocery store, the backlash will be swift. They didn’t vote for Trump to make their lives more expensive.”

Despite the grim outlook, Minakakis remains hopeful. “We’re not dead yet. We just have to rethink how we do business on an international level. We’ve had it easy for too long, relying on the U.S. Now it’s time to grow up and stand on our own.”

More from Retail Insider:

Redberry records another year of explosive growth with continued expansion in 2025

Image: Grand Opening of Burger King at 98 Danforth Ave, Toronto

As one of Canada’s fastest-growing restaurant companies, Redberry Restaurants, a multi-brand Restaurant Franchisee, finished 2024 with a number of impressive wins that catapulted the company’s growth, including hiring nearly 3,000 people, opening 27 new locations and winning the Foodservice and Hospitality Magazine’s Pinnacle Award for Company of the Year. 

Ken Otto
Ken Otto

“This was a banner year for Redberry,” said Ken Otto, CEO of Redberry. “2024 was marked by significant growth of the business across all brands, on boarding Jersey Mike’s, deeper investment in our people, supporting the communities we operate in, and recognition of our best-in-class operations. Last year’s success has positioned our company for incredible growth in 2025.

“This year wasn’t just about adding to the headcount. We invested in our team and demonstrated that Redberry is a place where people can build their careers.

“We believe we have amazing brand partners, and they are the thoroughbreds of the Canadian QSR industry. Burger King is a great, dominant player with room to grow in Canada. Taco Bell has enjoyed phenomenal success in North America, and there’s white space in Canada to keep going. And Jersey Mike’s, being a new entrant into the sandwich category in Canada, we have coast-to-coast opportunities and are capitalizing on very strong openings in 2024.”

Image: Taco Bell Canada

Setting the Stage for Growth:  Record Expansion Across Canada

Last year marked exciting momentum for Burger King, Taco Bell and Jersey Mike’s locations across Canada. Redberry opened 14 new Burger King locations and re-modeled 20 others, four of which featured the brand-new Sizzle design. This expansion solidified Redberry as Burger King’s largest and fastest growing franchisee in Canada, explained the company.

Redberry also opened a record number of new Taco Bell locations. There were 11 opened in 2024, with two more currently under construction and opening in early 2025.

2024 saw Redberry onboarding its new brand partner with Jersey Mike’s, by way of acquiring two stores and building three new ones. These three new stores have quickly become some of the busiest Jersey Mike’s in all of North America.

Otto said the company ended 2024 with 204 locations – seven Jersey Mike’s, 32 Taco Bells and 165 Burger Kings.

Investing in People for Long-Term Success

Redberry grew the size of its team at a historic rate, making 2,900 new field hires and 23 RSC hires.

“These include bolstering our leadership team, with the hiring of Jorge Picanco as Vice President of Construction and Design, and Chelsea Kellock as Vice President of Marketing. With ambitious plans to open over 100’s of new Burger King, Taco Bell and Jersey Mike’s locations across Canada in the next decade, they will be instrumental in helping achieve these goals,” it said.

“The company also brought in Paul Pascal, Director of Jersey Mike’s, Stephen Scarrow, Senior Marketing Manager, and Paul Day, Regional Manager for Western Canada, to help drive the expansion of Jersey Mike’s throughout Canada.

“Redberry made over 250 different promotions, including the promotion of Robert Masson as Chief Financial and Development Officer, and Rick Di Donato as Vice President of Real Estate.  The company spent over 29,000 hours training team members in 2024, and the results speak for themselves–the company saw annual turnover rates drop to 54%, significantly below the industry average of 130-140%.”

Supporting the community

Redberry said its mission has always been to leave a positive impact on the communities it operates in, and 2024 was no exception. Redberry served almost 25 million guests across Canada with big smiles, fast service, super clean stores, and of course the best burgers, tacos and subs! 

“Redberry demonstrated a proud commitment to the Burger King Foundation–helping raise over $144,000 for scholarships to team members and the public–by hosting in-store initiatives and contributing corporate donations,” it said.

“In its second full year in Canada, the Taco Bell Foundation more than doubled its donations, raising $89,500. The scholarships from the Foundation supports Canadian youth in achieving their full potential through program support such as Junior Achievement Canada, Community Grants, and more. 

“Jersey Mike’s raised $18,729 for Make a Wish Canada to help grant life-changing wishes for children with critical illnesses. Jersey Mike’s Brantford location went above and beyond, raising $2,400 for Child Hunger Brantford in just the month of December.”

The company said it also expanded its community presence through strategic partnerships, including a collaboration between Burger King and the Western Mustangs athletic program.

National Recognition

The success Redberry has achieved in the last year is exemplified by winning the Pinnacle Award for Company of Year, given by Foodservice and Hospitality Magazine. The award is a testament to the hard work of the entire team to deliver on our goals of growth and community impact. 

Over the course of the year, Redberry was featured in nearly 600[1]  media articles in outlets across Canada, covering the brand’s stories and announcements. Some of the most popular stories included new location openings and new Burger King Sizzle design, thought leadership from Redberry’s executive leadership team, new hires, and job opportunities at the company.

And Redberry knows how to make the best Whoppers.  One of Redberry’s team members from a Burger King London location, Devki Gaha, was the winner from over 7,000 North American restaurants of the “Whopper Challenge” – a competition to build the perfect Whopper.  Devki made it to the finals held in Las Vegas and won 1st place, winning $10,000 USD.

Image: Jersey Mike’s Subs

Looking ahead to 2025

2025 will be another big year for Redberry, with continued plans for growth throughout Canada. This includes opening 35 new stores across the Burger King, Taco Bell, and Jersey Mike’s brands, and hiring 1,700 new people.

“For Burger King, we’d like to open between six and 10. The same range for Taco Bell. And Jersey Mike’s will be between 15 and 20,” said Otto.

It also represents Redberry’s 20th year in operations.

“Our momentum heading into 2025 is stronger than ever,” said Otto. “With our ambitious expansion plans and continued investment in our people and communities, we’re well-positioned to remain one of Canada’s fastest-growing restaurant companies.

“Consumers are cautious. What’s great about Burger King and Taco Bell is each brand has a really defendable value pillar to its marketing mix. It doesn’t mean everything is value. We sell lots of premium products at both Burger King and Taco Bell but each has a really productive value section. Canadians, especially now, with interest rates still relatively high and perhaps economic growth is a little slow, we have great value offerings to them.

“For Jersey Mike’s, there’s a real love affair with what they’re bringing to Canada with their quality and just a different way of freshly slicing their meats and cheeses, and cooking their hot subs right in front of you. It’s a real compelling brand proposition that Canadians seem to love.

“Our commitment at Jersey Mike’s is to build a total of 300 in the next 10 years, coast to coast. We think that’s a very achievable target. At Taco Bell and Burger King, we see continuous growth year over year. The most challenging part of that sector is drive-thru space. You need to be patient to wait for great sites. We work in collaboration with Burger King and Taco Bell to be patient to find those good drive-thru sites and get them open well as well.”

Canadian shoppers under a pressure cooker: Circana report

Source: Circana
Source: Circana

Canadian shoppers are redefining value amidst persistent economic pressures. Circana’s latest Consumer Outlook Report reveals that while inflation has stabilized, most Canadians still feel its weight in their everyday purchases, with 73% noting no significant drop in prices.

Some key points from the report:

  • 54% of Canadians will look for a lower-priced brand to reduce spending;
  • 58% plan on decreasing their spend on non-essentials (up 20 points vs. June 2020);
  • 56% prioritize the price of the product when looking for value.
Cheryl Ong Seng
Cheryl Ong Seng

Cheryl Ong Seng, Managing Director, Circana Canada, described Circana as a market research company.

“If you’re passionate about cooking, imagine a pressure cooker. Consumers are in this pressure cooker today with an extra burden that weighs heavily on them. Consumer confidence in spending is at an all-time low. From Circana’s consumer panel, we’ve got a staggering 73% of Canadians who are not noticing any decline in price increases. We continue to see double-digit dollar sales growth versus single-digit unit sales growth. That is very evident and consistent across industries like general merchandise and groceries.

“Consumers are adapting and they are figuring out how they can continue to be smarter with their spending, which is deteriorating. How can they spread that dollar. One of the things we are seeing as a heightened trend with consumers is the concept of value at the top of the pyramid for their decision-making. That is definitely an important concept that retailers and brands need to prioritize in terms of their 2025 strategic outlook. What does value mean to consumers? Understand that . . . Our consumer panel shows that a staggering 58% when they think about value they’re prioritizing product quality.”

She said consumers are increasing looking at promotions especially those tied to loyalty rewards.

“I think the pressure cooker concept is just going to get worse to be honest.”

Source: Circana
Source: Circana

But it’s not all doom and gloom. There is always a light. Understanding the concept of value and applying it to strategic outlook is an area retailers need to focus on. However, Ong Seng said consumers are spending on some luxury items.

Given this environment, retailers should focus on capturing cash-strapped consumers with concise communication and finding opportunities for everyday, inexpensive luxuries.

“For example, I love eating cheese, but it’s kind of got to the point where I can’t be buying high-end (varieties) every single day. What used to be a commodity is now deemed as a luxury. There are opportunities for retailers and brands to create memorable experiences with the consumer. I think this is where the live entertainment business and the travel is in their favour. It’s a memory that consumers are creating . . . That same concept of creating that special experience and memory with commodity-type items, inexpensive items, I think is still very important for these retailers and brands to focus on,” she said.

And in this landscape, technology, especially AI, play an important role.

“AI is a fundamental aspect of any business out there to be able to succeed,” said Ong Seng, adding that the surface has only been scratched. AI at the end of the day will streamline decision-making processes, reducing time spent on analysis and speeding up responses with automated recommendations. It touches all aspects of business, from marketing and content creation to supply chain and sales forecasting.

“There is a difference in understanding all the buyer demographics, especially with the Gen Z and the millennials. These group of consumers are more than willing to take a snap shot of themselves and put it on social media. Instagram. TikTok. That is definitely something that retailers and brands have an opportunity to leverage. Invest in those areas. Have your marketing team be scraping the web for new trends, get there quickly, be able to act and be agile to be able to stock, hit the market and activate. These are also important aspects for any retailer or brand to be able to succeed in this new kind of pressure cooker world. Take advantage of all of the consumer trends out there because at the end of the day it’s being more attuned with the consumer needs is more critical nowadays than ever than we’ve seen historically.

“And this is where AI plays into it. Getting there faster, scraping faster and removing a lot of that time spent, manual labour spent on it.”

“It’s crucial in this pressure cooker environment. AI supports this by speeding up processes and reducing manual labour.”

The Circana report said lower consumer confidence is driving its expectation for slowing sales growth.

“Inflation has come down substantially since its June 2022 peak. When looking through a longer-term lens, we see a convergence in inflation rates and consumer confidence. Inflation in August 2024 reached the Bank of Canada’s 2.0% target, yet consumer confidence in Canada remains low, 10 points below the 2020 index and 33 points below the U.S. General merchandise prices remain 10% above 2019 despite recent regulation. Lack of confidence and squeezed discretionary spend are also driving our expectation for challenged sales growth in Q4 2024 and the start of 2025,” it explained.


“The battle for value supremacy is the preeminent issue for the retail industry in 2025. Winners will communicate value simply and saliently. But what does good value mean to Canadian shoppers? In fact, there are different ways that we perceive good value, and understanding these nuances is critical. For example, 39% of Canadians prioritize product quality when looking for value. Our panelists rated the importance of quality relative to other factors when prioritizing value. And while cost is important, the monetary factors are more important for younger ages. However, the gap in promotion sentiment and loyalty rewards was most acute with younger Canadians much more reliant on both.

When adopting a value mindset, our research reveals that Canadians prioritize the quality of products that are consistently good. It’s a reminder that focusing only on price is a risk, particularly with shoppers trading down. This also signals a warning about moving too much to everyday low pricing strategies. For Canadians right now, access to promotions and special offers is regarded as more important than price consistency.

“Prioritizing quality is apparent across ages, yet fixation on the lowest prices is less important as we age. However, there is some consistency in demographics emerging, with younger buyers significantly over-indexing for promotions and loyalty rewards. For retailers and brands, it is imperative in 2025 to take a more granular view to unlock category and brand specific drivers of what represents good value.”

Related Retail Insider stories:

Best Buy Canada’s Teen Tech for Tomorrow program awards more than $110,000 to secondary schools and robotics teams across Canada

Best Buy Canada’s Teen Tech for Tomorrow program awards more than $110,000 to secondary schools and robotics teams across Canada (CNW Group/Best Buy Canada Ltd.)

What if a world of possibilities could be unlocked for students at your local secondary school? Best Buy Canada has announced the first-ever winners for its Teen Tech Grants and Teen Tech Teams initiatives, elements of the newly-launched Teen Tech For Tomorrow program.

15 winning secondary schools and robotics teams will be provided grants aimed to improve access to important tech for Canadian teens, said Best Buy.

For more than 15 years, Best Buy Canada said it has been committed to empowering students to dream big through technology, donating $4 million to over 300 schools across the country. The Best Buy Teen Tech Grants and Teen Tech Teams initiatives exist to help Canadian secondary schools and robotics teams bring new technology into their classrooms. Access to the latest technology increases student motivation for learning and sets them up for success.

Schools receiving a Teen Tech Grant will receive cash grants of up to $10,000 to purchase the latest technology to support basic needs, libraries or STEM courses. Teen Tech Teams winners, robotics teams, will receive an Alienware m16 R2 16″ Gaming Laptop and $5,000 to use towards the purchase of equipment or materials for their team, said the company.

Karen Arsenault
Karen Arsenault

“Access to technology is critical for today’s youth, yet many classrooms across Canada still face significant gaps in resources,” said Karen Arsenault, Best Buy Canada’s Head of Social Impact. “The grant applications were incredibly inspiring to read as they were filled with the passion and dedication of educators working to make a difference in the area of STEM. For some students, this funding will create opportunities that level the playing field, and for others, it will open doors to dynamic and innovative learning experiences that can shape their futures.”

Both national initiatives, the winning locations can be found throughout Canada:

Teen Tech Grants winners:

  • Windermere Secondary School – Vancouver, British Columbia
  • McNally High School – Edmonton, Alberta
  • Portage Collegiate Institute – Portage la Prairie, Manitoba
  • Jarvis Collegiate Institute – Toronto, Ontario
  • St. Joseph Secondary School – Windsor, Ontario
  • Polyvalente Montignac – Lac Mégantic, Quebec
  • École Gabriel-Le Courtois – Sainte-Anne-des-Monts, Quebec
  • Prince of Wales Collegiate – St. John’s, Newfoundland & Labrador

Teen Tech Teams winners:

  • North Surrey Secondary – Surrey, British Columbia
  • Mount Boucherie Secondary School – Kelowna, British Columbia
  • BGC South East – Kingston, Ontario
  • Humberview Secondary School – Bolton, Ontario
  • St. Oscar Romero Catholic Secondary School – Toronto, Ontario
  • St. Mary Catholic Secondary School – Hamilton, Ontario
  • St. Mary’s High School – Owen Sound, Ontario

Related Retail Insider stories:

.

What Is Inventory Shrinkage? 3 Ways To Avoid It As A Retailer

(Image source: Unsplash)
(Image source: Unsplash)

By Rebecca Barnatt-Smith

Inventory shrinkage can feel like a never-ending battle for retailers, resulting in financial losses and stock outages when inventory levels turn out to be lower than expected.

Staying on top of stock management is key within businesses, allowing them to maintain accurate inventory levels and be able to identify the reason for any suspicious losses from the inventory.

In this article, we explain exactly what inventory shrinkage is and how retailers can prevent it going forward.

What Is Inventory Shrinkage?

Inventory shrinkage occurs when the actual amount of stock is lower than the recorded amount, meaning some stock is left unaccounted for. This can have a significant impact on a business, risking stock outages and causing profit losses.

There are various reasons for inventory shrinkage. One of the main contributing factors is theft, with internal theft being responsible for 29% of shrinkage and external theft being responsible for 37%. External theft is often easier to account for, while internal theft can often be trickier to detect, causing question marks when stock counts are providing lower numbers than expected.

Human error is another common cause of inventory shrinkage. Whether a manual stock count was carried out incorrectly, a typo was made during data entry, or a mistake was made by a supplier, this will result in a discrepancy between the records and the actual stock count.

How To Avoid Inventory Shrinkage

Businesses need to implement effective strategies to prevent the loss of inventory and maintain accurate stock levels at all times. By knowing exactly what is in the inventory, everyday operations become more efficient and profit loss can be minimized.

Use a barcode scanning system

A barcode scanning system is one of the most popular ways of managing inventory. Each item stored in an inventory gets assigned a unique barcode and then handheld scanning devices can be used to track the products. Every time an item enters or leaves the storage area, it can be scanned, updating the system in real time.

One of the key benefits of using a barcode scanner is the speed of stock checks. Instead of an employee having to manually count every item, the handheld device can quickly scan the shelves and speed up the process. This also reduces human error, maintaining a more accurate stock count.

As well as speeding up everyday checks and avoiding inventory shrinkage from human error, barcode scanning systems are a great way to forecast demand. Since data is collected and stored internally, a business can set up alerts when stocks become low, allowing a new order to be placed. By keeping inventory well-stocked using real-time data, the risk of under or over-ordering is kept to a minimum.

Increase inventory security

With theft being the biggest cause of inventory shrinkage, there should be sufficient security measures in place to keep the threat at bay.

To prevent external theft, access control systems will ensure that only authorized personnel can access storage areas. Whether a business chooses to use keycard systems, face scanners, or security codes which are regularly updated, these strategies will put a stop to external access.

Security cameras and alarms should also be installed in warehouse environments, creating a deterrent for both internal and external theft. By setting them up in high-risk areas, such as the entrances and exits, any incidents can be looked back on to help try and identify the culprit. Similarly, alarm systems will alert security to any activity within the premises outside of working hours, minimizing the risk of theft when the site is empty.

Manage employee access

Many businesses allow all employees access to the entire site as standard, but this can be a crucial error. In many cases, only a handful of employees actually need to access the inventory, meaning limited access could prevent issues with internal theft. By only permitting access to warehouse staff and stock controllers, not only will the risks be reduced, but the site organization will increase as people stick to their own working spaces.

To stay on top of who has access to inventory at any given time, a business can use a tracking system through its inventory management system. This would mean any stock checks or management of deliveries would have an employee’s name against them, allowing any incidents to be tracked back.

Maintaining Effective Inventory Management

Inventory shrinkage can be a significant challenge for businesses on an ongoing basis, causing financial losses and causing havoc when it comes to stock outages.

Rebecca Barnatt-Smith
Rebecca Barnatt-Smith

By staying on top of inventory through barcode scanning systems, added security measures, and controlled employee access, a business can ensure its stock levels remain accurate. Although initial investment may be required to introduce modern new systems, reducing inventory shrinkage can provide a return on investment that continues to enhance operational efficiency moving forward.

Content submitted by Rebecca Barnatt-Smith, Content Marketing Manager at Solvid Digital)

Related Retail Insider stories:

Canadian Retail News From Around The Web For February 3, 2025

Canadian Retail News From Around The Web

News at a Glance

Retail Insider is streamlining its Canadian retail news from around the web to include a handful of top news stories that can be viewed quickly during the day. Here are the top stories from the past several days.

Re: Tariffs:

Provinces respond to Trump tariffs by pulling U.S. liquor from shelves (CBC)

New 25% tariffs on Canadian exports to the U.S. raise concerns over food prices (CityNews)

Tariffs driving you to drink? It most likely won’t be American booze amid U.S.-Canada trade war (National Post)

Canadian food companies plan to expand production to U.S. as tariffs loom (Globe & Mail / subscribers)

With tariffs looming, how hard is it to ‘buy Canadian’? (BNN)

From food and booze, to toilet paper and motorcycles: Here are the U.S. goods Canada is targeting (CTV)

Canadian booze-makers hope U.S. tariff threats help smash trade barriers at home (CBC)

US businesses brace for Trump’s tariffs on Canada, Mexico and China to drive up costs (News Nation Now)

Other News:

Grocery bills set to rise as annual price freeze ends (Financial Post)

Amazon Quebec layoffs balloon to 4,500 as proposed meeting between minister, CEO on ice (CTV)

Big ambition, big competition: U.S. fast food chains flock to crowded Canadian market (CTV)

After $10M losses in 15 years, London Drugs weighs leaving Woodward’s development (Global News Vancouver)

Downtown Victoria struggles amidst a growing suburban retail rental market (Nanaimo News)

From checkouts to checkups: Why old retail spaces are a new trend in health-care delivery (CTV)

Nova Scotians say they are ready to shop local amid trade war with U.S. (CBC)

Food Access Bus helps Winnipeg seniors get to grocery stores (CBC)

Security guard foils attempted jewelry store robbery at Waterloo mall (CTV)

Canadian organizations react to Trump’s tariffs

Donald Trump wins the US presidency. Photo: Fox News

US President Donald Trump’s imposition of a 25% tariff on imports from Canada is being met with grave concerns by various business groups and organizations across Canada.

Economic forecasts predict that these tariffs could lead to increased consumer costs and widespread economic repercussions, affecting industries such as automotive and agriculture. The Bank of Canada has already reduced its benchmark interest rate, warning of significant economic repercussions due to the potential trade conflict.

Here’s how various groups have reacted to the ‘trade war’

Canadian Federation of Independent Business

Dan Kelly, President, CFIB
Corinne Pohlmann, Executive Vice-President, Advocacy, CFIB

“The 25% tariffs on Canadian products, announced by President Trump, are deeply disappointing and will hit small businesses hard on both sides of the border. It shouldn’t have come to this.

Trade is not just a big business issue – over half (51%) of Canada’s small business are involved in importing or exporting directly with the U.S. Should Canada respond with tariffs of our own, small firms – already operating on razor-thin margins – will have no choice but to raise prices. This will lead to even weaker consumer demand. While we recognize our government will need to respond, we urge government ensure any Canadian tariffs avoid broad impacts on Canadian SMEs.

As President Trump has plans to cut red tape and reduce taxes, Canadian governments will also need to make sure our small businesses are well-equipped to stay competitive with their American and global counterparts. Now is the time to reduce taxes and red tape and implement a mutual recognition agreement to address internal trade barriers.

If US tariffs are in place for a longer period, governments should ensure any support programs do not repeat the mistakes of pandemic support programs like CERB. Any business supports should focus on the needs of small businesses – not just large exporters. We need to remember that many small businesses remain deeply in debt from the pandemic restrictions and the current political and economic uncertainty makes this period even more challenging.”

CPA Canada

As U.S. tariffs edge closer to reality, Canada finds itself caught in a high-stakes dilemma over whether to retaliate given its uniquely deep economic reliance on the market south of the border.  

“There is a clear imbalance of power and sadly, we are on the wrong side of it,” says CPA Canada’s chief economist, David-Alexandre Brassard.

The ramifications for both countries could be severe, with inflationary risks rising in the U.S. as Canadian and Mexican goods and services account for a quarter of American imports,” says Brassard. A 25 per cent tariff on these would undoubtedly increase costs for American consumers—and impair the competitiveness of Canadian businesses.

“If Canada retaliates to inflict economic damage on American businesses in the hopes of the U.S. lifting the tariffs faster, it would also hurt Canadian consumers,” says Brassard.

“The balancing act between economic growth, inflationary pressures and trade retaliation presents a significant challenge.”

If tariffs are implemented, Canada’s GDP could fall by more than two percentage points, putting more than 500,000 jobs at risk, particularly in energy and manufacturing sectors. Additionally, inflationary pressures would likely increase on both sides of the border, undermining the price stability that both countries are working to rebuild.

Canadian Chamber of Commerce

Candace Laing, President and CEO, Canadian Chamber of Commerce

“President Trump’s profoundly disturbing decision to impose tariffs will have immediate and direct consequences on Canadian and American livelihoods. Tariffs will drastically increase the cost of everything for everyone: every day these tariffs are in place hurts families, communities, and businesses.

Canada has been a safe, secure and reliable trading partner to the U.S. for decades. Whether it’s our crude oil that is practically perfect for the North American autos we build together, the potash that supports the agriculture that feeds America, or the critical minerals and other inputs that go into everyday essentials like washing machines and refrigerators, America needs Canada. Our supply chains are so deeply integrated that you can’t unwind them overnight. They are integrated not simply because we get along as neighbours, but because it makes sense financially for businesses and consumers on both sides of the border.  

Which is why if President Trump truly wanted to bring down costs for Americans, he would be looking at strengthening our trade ties, not tearing them apart. This decision makes no sense when the majority of Americans oppose tariffs, when it harms businesses and workers on both sides of the border, and when the U.S. stock market is signaling that there’s no appetite for disruption.

Right now, job number one for Canada is providing security to the Canadian families, communities and businesses that are rightly scared by the consequences of President Trump’s self-defeating measures.

Until we can make President Trump and U.S. decision makers understand the enormity of the Canada-U.S. relationship, Canada needs to focus on what we can control here at home to build a more resilient economy and restore as much stability to Canadians as possible. If we can’t trade south, let’s diversify our trading partners and dismantle unnecessary internal trade barriers to keep goods and services flowing north, east, and west. A strong, united, and competitive Canadian economy will thrive no matter what gets thrown our way.”

Restaurants Canada

Kelly Higginson, President and CEO, Restaurants Canada

The Canadian restaurant and foodservice industry is deeply concerned about the 25% tariffs announced by President Trump. These tariffs, along with retaliatory measures, threaten jobs, increase operational costs, and will raise prices on both sides of the border, impacting the daily lives of Canadians and Americans.

We support the federal government in doing everything in its power to protect Canada’s interests and resolve the dispute as quickly as possible. The Canadian and U.S. food production and foodservice industries are deeply intertwined, so any action that affects one will inevitably hurt the other.

We urge the government to consider exempting food and food packaging from retaliatory tariffs, as these essential, perishable items will only exacerbate inflation. The foodservice industry, valued at $120 billion, is the 4th largest employer in the country, employing 1.2 million people across small and medium-sized businesses in every community. Our industry is very vulnerable to cost increases after a challenging five years and is still facing significant debt and inflationary pressures from the pandemic.

If the trade dispute results in major and sudden job loss, we urge the government to prioritize job retention through wage support, like it did during COVID, rather than immediately resorting to EI measures. Direct support will protect workers, sustain businesses, and reduce pressure on food banks, enabling recovery once the tariffs are lifted.

We are meeting with key cabinet ministers and their staff early this week to discuss the impact on our industry and ways to mitigate it, while still making sure Canada’s response is impactful. We are also collaborating with Premiers across Canada to immediately address interprovincial trade barriers, increasing our ability to buy Canadian and supporting economic growth. 

Premiers can help the restaurant industry adjust to the challenges ahead by deepening alcohol wholesale discounts, especially in provinces like Ontario, where American products are being pulled off the shelves of liquor distributors.

We will continue to monitor the situation, providing updates on the effects of U.S.-led tariffs and Canadian retaliatory measures on the foodservice industry, while considering the long-term diplomatic implications for Canada-U.S. relations. 

Unifor

“Canada must retaliate swiftly and definitively to the unjust imposition of a sweeping 25% tariff on Canadian goods and 10% tariff on energy imported to the United States, says Unifor.

“With the implementation of these tariffs, President Trump has declared a trade war with Canada and with Canadian workers,” said Unifor National President Lana Payne. “Trump’s decision to go to battle with America’s largest trading partner will hurt working people on both sides of the border and inflict real economic damage to both countries.”

The U.S. tariffs are reportedly scheduled to come into effect on Tuesday February 4, 2025.

“I believe Trump has underestimated Canadians. He has failed to realize that he has enraged and united an entire nation that is ready to fight to defend every last job in this country,” said Payne. “We will never forget this act of hostility against our workers, and we must take every measure possible – utilize every ounce of creativity we have – to  build a strong, resilient, and diverse economy to never be held hostage by America again.”

Payne, a member of the Prime Minister’s Council on Canada-U.S. Relations, has called for a strong response to tariffs in addition to other measures including Buy Canadian protocols, leveraging procurement policies to support Canadian jobs and industries and better management of strategic national resources through industrial policy. 

Unifor has also called for enhanced income supports for workers with improved access to Employment Insurance benefits and emergency relief programs to mitigate risk of layoff and sustain companies in their operations.

Read Unifor’s recommendations to protect jobs and shore up the economy here.

Unifor is Canada’s largest union in the private sector, representing 320,000 workers in every major area of the economy. The union advocates for all working people and their rights, fights for equality and social justice in Canada and abroad, and strives to create progressive change for a better future.”

Calgary Chamber of Commerce

“The Calgary Chamber and our members are deeply concerned by the tariffs announced today and the severe consequences they will have on businesses and workers across the country.

“We have been clear: tariffs are bad economic policy — whether imposed by the U.S. or as retaliation  — with the consequences borne by Canadians, Americans and businesses on both sides of the border,” says Deborah Yedlin, President and CEO of the Calgary Chamber of Commerce. “We strongly encourage the federal government to focus on diplomacy and de-escalation and avoid further blows to our economy through retaliation.”

Retaliation should be seen as a last resort option, particularly given Americans will feel the impact of President Trump’s tariffs on a daily basis when they buy groceries and fill up their cars: Americans are likely to see up to a 30c/gallon price increase at the gas pumps, many of the eight million jobs in the U.S. tied to trade with Canada may be compromised, and their industries, many of which rely on Canadian inputs, will be hamstrung.

The economic impact will ripple through key industries on both sides of the border — from manufacturing and agriculture to energy and technology — undermining the competitiveness of Canadian businesses and weakening our position in the global market. And with 42% of exports to the U.S. coming from small businesses, we’re concerned about the impact to our SMEs, which account for 98% of Canada’s businesses.

In the face of this challenge, we call upon Canadian policymakers to act decisively and strategically. We believe three critical areas demand immediate attention:

The first is to build relationships. We must strengthen engagement with U.S. counterparts to de-escalate tensions and preserve our vital trade relationship. Diplomacy and collaboration must be prioritized to avoid punitive measures that harm both nations. A breakdown in this relationship risks long-term damage to our shared economic prosperity. Given the importance of the U.S. market to the Canadian economy, what we don’t want is for this to go on too long so that substitutes to Canadians goods are found by U.S. companies and consumers.

The second is to strengthen Canadian competitiveness. We must address internal barriers, including interprovincial trade restrictions  — including supply management  — to enhance our domestic market efficiency. Simultaneously, we must remove punitive measures that undermine our industries and work to level the playing field globally. These include policies such as the emissions cap, amendments to the Competition Act and others. Without action, tariffs will erode our ability to compete internationally, putting Canadian jobs and businesses at risk.

The third is to build for the future. This means we need to secure market access, advance critical infrastructure such as pipelines and align defence spending with our commitments to NATO. These steps will ensure Canada remains a resilient and forward-looking economy. Failure to act now will leave us vulnerable to future economic shocks and limit our ability to capitalize on emerging opportunities.

“We acknowledge the efforts already underway by policymakers and businesses on these fronts,” says Yedlin. “But we hope that this is seen and heard as a wake-up call. We’re at an inflection point: now is the time for a unified Team Canada approach — businesses and governments must lean into collaboration to navigate this challenge and secure our shared prosperity, and consumers can support by buying local and buying Canadian.”

Calgary Economic Development

Brad Parry, President and CEO, Calgary Economic Development.

“Calgary always has been and always will be the energy capital of Canada. Energy is the foundation of the Canada-U.S. trade relationship and a tariff on Canadian oil — while lighter than initially proposed — is a direct hit to both the Canadian and U.S. economies. These tariffs will drive up costs for American consumers and threaten investment and jobs in Calgary and across Alberta.

“These sweeping tariffs will disrupt supply chains, increase business costs and inject instability into our economy. Alberta’s manufacturing, agriculture and export-driven industries — already navigating economic headwinds — will face further uncertainty, making it harder for companies to compete and grow. Small businesses, which make up almost 95 per cent of Calgary’s business environment, would be particularly vulnerable.  

“Calgary Economic Development will continue to work with industry, policymakers and trade partners to mitigate the impact of tariffs and strengthen investment in high-growth sectors. At the same time, we will double down on efforts to diversify our international markets while increasing interprovincial trade to strengthen our economic resilience against protectionist policies.” 

Related Retail Insider stories:

Apple Posts Record Q1 Revenue and EPS Amid Strong Holiday Sales and Expanding Apple Intelligence

iPhone 16 LineUp. Photo: Apple.

Apple has announced record-breaking results for the first quarter of fiscal 2025, reporting all-time highs for both revenue and earnings per share. The Cupertino-based company posted $124.3 billion in quarterly revenue, a 4 percent increase year over year, and diluted earnings per share (EPS) of $2.40 — up 10 percent compared to the same quarter last year.

The gains were largely driven by continued strength in iPhone and Mac sales, alongside robust performance in the Services segment, which reached a new all-time high of $26.34 billion — up 14 percent year over year. Revenue also grew across all geographic segments, including the Americas ($52.6B), Europe ($33.9B), Japan ($9.0B), and Asia-Pacific ($10.3B), with only Greater China seeing a slight decline.

“Today Apple is reporting our best quarter ever,” said CEO Tim Cook. “We were thrilled to bring customers our best-ever lineup of products and services during the holiday season. Through the power of Apple silicon, we’re unlocking new possibilities for our users with Apple Intelligence.”

Apple Intelligence — the company’s privacy-first AI framework — continues to be a strategic focus. Cook emphasized its role in personalizing user experiences and noted that its language support will expand further in April.

CFO Kevan Parekh added, “Our record revenue and strong operating margins drove EPS to a new all-time record with double-digit growth, and allowed us to return over $30 billion to shareholders.”

Indeed, Apple generated $29.9 billion in operating cash flow and returned $30.4 billion to investors through dividends and share repurchases. The board declared a cash dividend of $0.25 per share, payable on February 13, 2025, to shareholders of record as of February 10.

With an active installed base reaching new all-time highs across all major product lines and regions, Apple appears well-positioned heading into 2025. The company ended the quarter with $30.3 billion in cash and cash equivalents.

As Apple Intelligence expands and hardware upgrades continue across its portfolio, the company is expected to maintain its momentum into the next fiscal quarters.

Odd Burger announces nationwide launch of pizza

Odd Burger Plant-Based Pepperoni Pizza. (CNW Group/Odd Burger Corporation)

Odd Burger Corporation has launched plant-based pizza at all restaurant locations in Canada. 

The initial launch will feature four personal-sized eight-inch pizzas, including Cheese, Pepperoni, Hawaiian and Plant-Meat Lovers.  The pizzas feature a hand-tossed pizza crust, providing customers with a premium pizza experience.  The pizzas are made to order in only 1:30 seconds, utilizing its state of the art cooking technology, said the company.

James McInnes

“We see tremendous potential with our pizza launch, and I believe we are fulfilling an important need for affordable and delicious plant-based alternatives,” says James McInnes, CEO and Co-Founder. “The pizza market is a $160+ Billion/year industry and gaining market share in this sector provides a unique opportunity for Odd Burger.”

The pizza launch will be a limited time offer, which will allow the company to assess the sales data and customer feedback to optimize the product, it said.

“The company also plans on testing additional alternative crust options including gluten-friendly and low-carb pizza crusts if the initial launch is successful. The pizza launch is part of a larger trend in QSR restaurant chains launching personal-size pizzas onto the menu, and the company believes that providing more sustainable and allergy friendly alternatives is a gap in the market that it can fill,” it said.

About Odd Burger

Odd Burger Corporation is a franchised vegan fast-food restaurant chain and food technology company that manufactures a proprietary line of plant-based protein and dairy alternatives. Its manufactured products are distributed to Odd Burger restaurant locations through its foodservice line and also sold at grocery retailers through its consumer-packaged goods (CPG) line. Odd Burger restaurants operate as smart kitchens, which use state-of-the art cooking technology and automation solutions to deliver a delicious food experience to customers craving healthier and more sustainable fast food. With small store footprints optimized for delivery and takeout, advanced cooking technology, competitive pricing, a vertically integrated supply chain along with healthier ingredients, Odd Burger is revolutionizing the fast-food industry by creating guilt-free fast food that can be enjoyed at its restaurant locations or at home though its CPG line. Odd Burger Corporation is traded on the TSX Venture Exchange under the symbol “ODD” and on the OTCPK under the symbol “ODDAF”.

Related Retail Insider stories: