JLL Canada has announced the official launch of its 2025 fundraising campaign in support of Breakfast Club of Canada, marking a major milestone for the long-standing partnership. Since the collaboration began in 2015, JLL has raised over $1 million for the organization, demonstrating its ongoing dedication to supporting children and communities across Canada. The latest campaign also coincides with JLL nearing its 25th anniversary of operations in Canada.
The partnership between JLL and Breakfast Club of Canada has grown steadily over the past decade. Alan MacKenzie, CEO of JLL Canada, reflected on the significance of the collaboration. “Our longstanding partnership with Breakfast Club of Canada has helped more children start their school day with the nutrition they need to thrive,” said MacKenzie. “We’re proud to celebrate this milestone by deepening our commitment and we are thankful to Breakfast Club of Canada, our employees, clients, and partners for their continued support and dedication.”
The $1 million raised to date has helped provide thousands of Canadian children with access to a nutritious breakfast at school, contributing to their physical well-being, academic success, and overall development. The support has allowed the Breakfast Club of Canada to expand its reach to more communities, especially as demand for its services continues to rise.
Launching the 2025 Fundraising Campaign
With the new campaign now underway, JLL aims to continue its successful approach of engaging both employees and clients in a wide range of fundraising activities throughout the year. The efforts are designed to directly support Breakfast Club of Canada’s mission of providing children with reliable access to breakfast in a supportive environment that fosters a sense of community and belonging.
The 2024 campaign saw extensive involvement across JLL’s Canadian offices, with creative and engaging fundraising initiatives held throughout the year. Among these was JLL Calgary’s annual basketball tournament, which has become a mainstay of the company’s charitable events calendar. Other national initiatives included trivia competitions, a virtual silent auction, and multiple golf tournaments organized by regional teams.
“Our partnership with Breakfast Club of Canada has grown stronger each year, and we’re incredibly proud of what we’ve accomplished together,” said Vanessa Lester, Head of Marketing at JLL Canada. “We are committed to continuing this meaningful collaboration, knowing that every breakfast served nurtures a child’s development and creates lasting positive impacts in communities across Canada.”
Breakfast Club of Canada: 30 Years of Service
The 2025 campaign also comes at a special moment for Breakfast Club of Canada as the organization celebrates its 30th anniversary. Since its founding in 1994, the charity has expanded its national reach significantly, now operating more than 3,800 programs that serve over 650,000 students from coast-to-coast-to-coast.
Tommy Kulczyk, President and Chief Executive Officer at Breakfast Club of Canada, underscored the importance of JLL’s contribution. “JLL’s consistent support over the last 10 years has been instrumental in our ability to reach more children and expand our programs,” said Kulczyk. “This million-dollar milestone is not just a number – it represents countless breakfasts served, and countless opportunities given to children to start their day ready to learn and grow.”
The organization has become a critical part of Canada’s social infrastructure, working alongside schools, local communities, businesses, and government partners to ensure students have the food they need to focus and succeed academically.
Building on a Strong Foundation
As JLL enters its 25th year of operations in Canada, its continued collaboration with Breakfast Club of Canada reflects a broader company-wide philosophy of community engagement and corporate responsibility. The real estate services firm has made it a priority to contribute to the communities where its employees live and work.
The 2025 campaign reaffirms that commitment as JLL looks to build on its previous fundraising successes. The company intends to leverage its national network, employee enthusiasm, and client relationships to maximize fundraising efforts and broaden awareness about the importance of nutrition in education.
