Canadian retail sales fell in September, with Toronto and BC seeing declines, while the Prairies and Maritimes show resilience driven by population growth.
August 2024 retail sales in Canada reveal cautious consumer spending with modest growth in key categories, led by back-to-school apparel and challenges in home sectors.
Consumers born from 2010 onwards are reshaping retail with their tech-savvy nature, demand for sustainability, and expectations for seamless omnichannel experiences, says an expert from JC Williams Group.
The consultancy analyses the most recent StatCan numbers, which show an increase in spending by consumers which could lead to a robust summer for retail.
Retailers are missing an opportunity to target parents with children says an expert, while the need to understand Generation Alpha will critical as they become consumers in the years to come.